We spent $50,000 on this video. Announcing @sideshift_app — you’ll never have to worry about capturing mindshare again.

Budget is locked before the first video posts Creators know the money exists. Brands can't reallocate it halfway through when someone upstairs changes their mind Nobody has to chase anyone, because the number was decided before anyone filmed anything Weird how much drama that removes from a deal

Does anyone have connections at amazon ads, will pay

We interviewed for an accelerator in London in April 2024 with $0 in revenue Walked out thinking we crushed it. We did not But I remember that day very well because it taught us a lot of things I think SideShift wouldnt be what it is today without the empty months we had at the start

We give creators a free course on how to make videos that perform, plus a badge when they pass People ask why we'd train our own supply for free Because a creator who knows how to film a video that gets views makes the brand money, makes themselves money, and comes back next campaign This is some stuff that NO OTHER marketplace does properly

If you're starting to build something great It's always better to buy solutions than build it yourself A lot of tech guys are obsessed with vibecoding their own solutions You are wasting your time (which is even more valuable then your money) just to not spend $20/mo It's an excuse to not do work

If a creator agency can't send you the platform export in under an hour, the report they sent you was written and not pulled The export takes about 2 clicks. It's the raw number from TikTok or Instagram with nothing between you and it A report is what someone makes when they'd rather you didn't see the export Ask for both. Compare them. You'll only need to do it once

"We work with micro influencers" means you couldn't afford the big ones and haven't figured out how to measure the small ones

Every founder says "we almost died" in year one We didn't almost die. We made $0 for almost a year because nobody had told the market we existed yet Most important thing about building great code is selling it

If 300 dollars is a lot for you please do not join our platform

Once organic gets real attribution, creator rates split violently Audiences that provably convert get expensive fast Anyone selling reach with nothing underneath it heads toward zero We've been building the measurement side for 2 years because this was always coming

Very important for brands to pay on the video and not the account There are exceptions But a creator with a few hundred followers earns the exact same rate per view as someone with a few million This is not communism It's strategic campaigns

If I were to put it into words building V3 seemed like replacing the engine while 1,000+ brands were still driving the car

Our videographer is full time Most companies our size ask marketing to film stuff as a favor. We hired someone whose whole job is the camera Shoutout Onk

Our engineering team is full of cracked coders from Stanford and more It's a big new gen tech company flex to hire from twitter But no company making actual money hires randoms. You look at great schools, great linkedin profiles and get cracked referrals This is how you scale

We spent 7 months on a design system before most of the V3 code existed Everybody told me that was the wrong order Open SideShift, then open anything else in this category. You'll know inside 4 seconds which one had 7 months in it

We're 20+ people in an office we've already outgrown Hiring for the next one. NYC, in person

We have world class botting detection Real views spike, stall, then come back at 11pm because somebody shared it A device farm draws a clean line for 6 hours and the session lengths land within a second of each other every time You only learn the difference after staring at millions of them, which is the part of this job I actually like

Nobody can argue about payouts on sideshift because our code is bulletproof If your video got 100k views Your account shows the views Our system shows the views Safest platform to run organic campaigns on by faaaar