Content Strategy Lead @shopify. https://xitter.cf/t.co/G1OFpd3Z5B

Scottish Borders, UK
Joined February 2012
Presenting our work to stakeholders using “Lorem ipsum” teaches our stakeholders not to value content. – ⁦@amythibodeau⁩ #pixelup2019
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We're hiring a #contentstrategy manager for the Platform team @ShopifyUX based in Toronto. This role will report directly to me and work with smart folks like @emcguane in an environment where the craft of content strategy is genuinely valued. Learn more: shopify.com/careers/platform… – at Toronto, Ontario
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Does your brand have a #content style guide? Learn why you need it—and how to write one. bit.ly/2ItVbP4 by @GatherContent @distilco
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Episode 13 of The Content Strategy Podcast is now live! @Gene_Shannon joins Kristina to talk about how his team is establishing a culture of content strategy and UX at @Shopify. Listen or read the transcript here: bit.ly/2WQbIQf
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You're not contenting alone! Read how to build a content culture in "Content strategy for a team of one" ux.shopify.com/content-strat…
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Redesigning the Shopify App Store: UX challenges and learnings by Trisha Causley ux.shopify.com/redesigning-t…
Some learnings from working at @ShopifyUX yellowstroke.com/2018/11/06/… _Please note:_ I'm writing based on my personal experience. I'm not trying to represent Shopify as a whole.
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Nic Evans retweeted
After an incredible week, it’s hard to say goodbye (for now) to such an inspiring group of humans. 🖤
So excited for @gowithinco this week, a leadership retreat for women in design. My first trip to the desert will be a memorable one. 🌵🏜 – at Paradise Valley, AZ
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I can attest to the thoughtful, kind and inspiring nature of this fantastic team. ❤️
The @ShopifyUX content strategy team got together for 3 days this week and it was epic. These people are so thoughtful, kind, and inspiring 🙌❤️ #lifeatshopify #shopifyux #contentstrategy
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Scottish insults of Trump are borderline Shakespearian 😍
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Our UXR team is 30+ & growing. We’ve a number of interesting roles open for researchers @ShopifyUX to help us build products that solve complex problem sets for entrepreneurs. Research is not only taken seriously @Shopify, it shapes our direction. xitter.cf/dylanblanchard/status/…
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Does your business have a content style guide (and do your employees follow it)? Learn how to develop one and why it's important. bit.ly/2qt0WkA via @GatherContent @distilco #contentmarketing
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The stellar @biggeidea wrote a post about all things competitive audits. Read it. xitter.cf/biggeidea/status/98124…
New article (by me) about competitive audits (how to do one and what to do with the results): ux.shopify.com/supercharge-y…
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Nic Evans retweeted
Thanks @tobi and @Shopify for showing me your latest work with AR and VR. Great to be back in Canada! / Merci @tobi et @Shopify de m’avoir montré votre plus récent travail en RA et en RV. Content d’être de retour au Canada!
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Welp, after months and months of work.. now I guess we just sit back and watch the numbers roll in? Here’s what BFCM looks like for @Shopify : shopify.com/datastories
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'I am the sole author of the dictionary that defines me.' - Zadie Smith, who celebrates her birthday today. #WednesdayWisdom
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Survey of the top employer brands (according to @Hired_HQ) puts Shopify at #3: hired.com/blog/highlights/hi…
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Nic Evans retweeted
500,000 and you 🚀 bit.ly/2uVQ7Kj
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