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We've been very quiet here. No, it's not because we don't like Elon - we're just busy elsewhere!
To stay in touch please consider following us on LinkedIn and/or Instagram.
You can find us by searching "Digital Gearbox".
See you there! 👋
Say hello to Audrey Eliza Hopkin, the newest member of our family, who joined us on Sunday evening. Welcome, Audrey 💜
A bit late but a few snaps from our trip to Brighton last week. A fun and informative show as always. Every day's a school day, but it's always better when that school's by the seaside!
Target ROAS is one of our favourite bid strategies to use, especially for our #eCommerce clients running #GoogleShopping campaigns.
Learn more about other automated bidding methods available on #GoogleAds in our expert article: digitalgearbox.co.uk/insight…
This tool isn’t a key performance indicator for #PayPerClick – you shouldn’t optimise your account towards Quality Score, but it should instead be used to identify areas that require further optimisation.
digitalgearbox.co.uk/insight…
Since our management began for one of our #eCommerce clients, we’ve been able to generate £11.80 worth of revenue for every £1 spent.
Find out how we did it in this thread...
THE RESULTS
Our work resulted in:
🎯 538% increase in conversion value
🎯 Increased ROAS (from 2.39 to 11.80)
🎯 68% reduction in the cost per conversion
If you want to learn how we’ve been able to generate £11.80 worth of revenue for every £1 spent through #GoogleAds, read our full case study that 'reveals all' 🔮
digitalgearbox.co.uk/ppc-cas…
Pages that are optimised for #SEO will also assist your #PPC campaigns, as your site experience will be user-friendly and easy to navigate, boosting that all-important conversion rate.
See our full comparison of #PayPerClick and #SearchEngineOptimisation: digitalgearbox.co.uk/insight…
For one of our #eCommerce clients, #GoogleAds delivered £4.38 of revenue for every £1 spent - until we started managing their account a year ago.
Now it generates £10.23 for every £1 spent. Learn how we did it in this thread.
Launched Remarketing ✅
Now when someone visits their online store but doesn’t purchase, ads will appear as they browse across the internet, keeping our client’s products at the forefront of their mind.
And that's not all. If you'd like to read more about this client success, view the full case study on our website:
digitalgearbox.co.uk/ppc-cas…









