$3 Billion dollar company @Calendly, that everyone uses Started with and idea to create a software to schedule meetings with 1 single email. Fueled with obsession and the Founder @TopeAwotona went all in by investing his retirement funds as well

Source:-youtu.be/HZk_JaJQm8Y?si=6goN…

They showed the ingredients on the front Minimalist went all in with this same approach. This is how the brand started:- 1 Instagram Post

Mohit was a fan of the brand “The Ordinary” from Canada. They approached the market with “Zero influencer marketing” Unlike other brands who were focusing on influencers They mentioned the chemicals that they were using. Rather then printing it on the back of the bottle

Then came the time to start something that was better than the previous one. As beauty care products were doing crazy numbers and the founders Had the insight of what this niche is capable of! But they noticed that Green Washing was through the roof.

They finally decided to quit and started “FreeWill” Personalized Hair care brand catering to an audience Who wanted products specifically for their Hair type This was their first time breaking into beauty care industry. In 2019 they were also selected in SURGE by Sequoia

“Minimalist” started with 1 instagram post Founders took $103 million each Hindustan Unilever made the biggest cash deal of the country Complete breakdown of how they achieved this in 4 years

How Figma Raised $10M & Beat Adobe In 2012, Adobe ruled design. No one believed a browser-based tool could work. 10 years later, Adobe tried to buy Figma for $20B. Here’s how they pulled it off 🧵👇

3• The Operator’s Perspective – "Distribution > Product" A great product without distribution is a failed startup. 🔹 Example: Bessemer Venture Partners , passed on Facebook. They didn’t think social media was venture-worthy. That mistake cost them billions.

2• The Founder’s Perspective – "Bet on People, Not Ideas" Ideas evolve. Markets shift. But great founders figure it out. 🔹 Example: Sequoia invested in Airbnb in 2009 when renting air mattresses sounded ridiculous. But the founders’ grit turned it into a $100B+ company.

Lessons from Legendary Investors On building Billion-Dollar Companies- From 3 Different perspectives What separates average investors from legends

The internet is begging you to cash in - it's not just a tool It's your ticket to wealth This specific framework which i learned from @Nicolascole77 Used by your favourite online creators

If i could watch this long video, you can easily read this thread And only Read if you serious about "2025" Or else just skip this thread Gentleman who made this gem :- @AlexHormozi

This is a mental model to see if there is any need to improve any system and see if it's good enough