We are beyond thrilled to reveal that we are the winners of the MRS/BIG Business-to-Business Research award for 2020!!!🎉 Thank you to everyone who worked on the project, to the @TweetMRS, to @BigB2B and to @CityGuildsGroup for being an amazing client to work with. #mrsawards

"Thinking Big - here comes the sun" Check out our Head of Research, Julian's piece in the International Journal of Market Research, discussing the importance of finding the balance between innovation & methodological rigour. hubs.ly/Q01MQ03B0 #researchblog #thinkingbig

Not convinced your current touchpoint CX programme drives action in your organisation? Our loyalty solution is the answer. Get in touch to find out how we can help you increase your revenue this year! #loyalty #cx #touchpoints #tracking #customer #research #insight

Our brand new research looks at the way traditional touchpoint CX and customer loyalty interject. Get in touch to find out how we can help you increase your revenue this year. #loyalty #cx #touchpoints #tracking #customer #research #insight

Wishing a very happy Woman’s Day to strong, intelligent, talented and wonderful women everywhere, and in particular we'd like to shine a light on all the brilliant women that work for Motif. Happy international Women's day! #womensday #internationalwomensday

Take a look at Julian's latest article on @researchlive that looks at drawing on social identity to help marketers challenge the status quo and connect with people in new ways. A fascinating read! #marketresearch #mrx #socialidentity #brand #customerinsight

Happy Thanksgiving to all our American and Canadian counterparts! #happythanksgiving #happyholidays

You still haven't seen our ‘ABC of Driving Business Success’ webinar? Where have you been? Get in touch to find out more: hubs.ly/Q01s9rcT0 #webinar #researchwebinar #businesssuccess #loyalty

To support the long-term ecological balance, we must fight to achieve Net Zero globally and this is where ESG comes in. So what does ESG represent? Read all about it here: hubs.ly/Q01rFqP80 #mrx #marketing #insight #cx #sustainability #research

Our Head of Custom, Julian Adams, has written a piece for Research Live discussing how chatbots can empower brands and supercharge commercial performance. You can read it here: hubs.ly/Q01r_xfH0 #chatbots #researchlive #opinionpiece

Quality is the first of our loyalty building blocks . It's about feeling confident in the quality of product and services. It's a key way to retain customers - don't give them a reason to leave because of product failure, poor service or inefficient processes. #loyalty #quality

Happy Diwali! We wish you all good health, happiness, prosperity and peace. #diwali #diwali2022 #happydiwali #festivaloflights

Our very own Petra van der Hejden spoke at @imperialcollege this week for the MRS @AQRUK University Roadshow on a quest encouraging students to consider a career in #marketresearch. We hope there were some converts! #graduatejobs #careeradvice #graduatecareer

We are very pleased to announce that as of earlier this month, we are now part of the @SavantaGroup family! bit.ly/3Smhmpp Please do get in touch if you’d like to know more or how we can help build loyalty for your brand… hello@thisismotif.com

Two of our own discuss their experiences with ASOS and how the online retailer went above and beyond when it came to customer service. #successstory #research #insight #closeness #customercloseness #insights #customer hubs.ly/Q01llf270

Successful brands treat customers as individuals. We know this from our extensive R&D and the conversations we have with our clients' customers all the time. Here's an example of where companies can get it wrong:hubs.ly/Q01kcZzQ0

Ready to find out more about the next elevation of CX and loyalty? Customer loyalty programmes today must be focussed on building brand magnetism. Read more here: hubs.ly/Q01jjQSy0 #magnetism #loyalty #cx #levelup #research #insight #newinsight #mrx #modern

Interested in finding out more about one of the research industry's biggest buzz words? Look no further, here's 250 words all about Closeness, our fourth building block of customer loyalty: hubs.ly/Q01j2jRz0 #loyalty #closeness #customer #insight #research #cx #mrx

With ESG approaches front and centre, Associate Director Bhumika Gandhi shares some insight on the role sustainable pensions can play in securing a better planet. Read here: hubs.ly/Q01hyBbF0 #pensions #esg #research #cx #mrx #sustainable #insight #insights #money

Sharing is our third building block of loyalty. We're often asked if our loyalty metric replaces NPS? The answer is no. Sharing relates directly to a customer's desire to tell people about a good product or service. #nps #sharing #loyalty #cx #insight #research #mrx #insights