Every product decision is a distribution decision. Build the product so sharing is the default, not the ask. Then build the tools that make it easy.

For days I wandered the forest, gathering and refining what the forest would yield, forging my first set of gear by firelight. Thus armed, I set out to find my dearest companion, lost since the mind goblins' spell. A weathered sign marked the path: Nilbog... At last I reached their camp. Were they orcs? Were they... trolls? No. They were goblins. And there, bound within the firelight, was my beloved companion. I crept closer, blade drawn, knowing not of what would come next.