I help entrepreneurs choose and use the right software to grow their business. Hosted by @christianmakoa 1 Peter 4:10
Nashville, TN
Joined June 2012
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Did you know you can now vibe code a WordPress site? Yes, that's right. @wordpressdotcom's AI website builder lets you prompt your WordPress site to life, including building a custom theme. youtube.com/watch?v=XWk7U8_O…
Is your website, domain, and email stuck at GoDaddy? Many want out and are tired of paying crazy prices. That's why I launched Craylor Setup. I'll do the work for you so you can say goodbye to GoDaddy forever. setup.craylor.com/
What do you do when you realize you don’t have a proper website for your podcast the night before an event? Well, you go to Claude Code and use the new @Hostinger Connector to build and deploy your site with one prompt. This is the future. saveaseatpod.com
1 year ago, 1 conversation changed the trajectory of my life. 1 conversation lead to the revelation that I was not fully surrendered to Jesus. I encountered God at #VidSummit in a way I never expected, and tomorrow, I have the privilege of flying to VidSummit again, this time recording some podcast episodes with Save a Seat (saveaseatpod.com).
I’m not “special.” I don’t deserve God’s grace and mercy. But Jesus’ sacrifice on the cross means I can walk in freedom and spread the gospel. And that is available to all who want to receive it.
Craylor retweeted
VIDEO A/B TESTING on YouTube?!
Ok I've thought a lot about this since the announcement, and the more I think about it... the less I like it? Mainly because there are SO many unanswered questions right now
If I'm watching a video, do I know if it's part of an A/B test?
If I'm reading comments on a video, how do I know which version they watched?
If someone's comment has timestamps, do they break if I'm seeing the other version of the video?
How long after publish can creators potentially be A/B testing a video?
How different are the videos allowed to be?
I hate to be the "old school" creator who never wants anything to change, but I fear A/B testing THE VIDEO ITSELF is just 1 step further than what I can fully grasp
🚨 Huge update: YouTube just announced video AB testing, thumbnail generation & more.
I’m here in the YouTube offices in New York… and they’ve just made their biggest update in years.
Here’s the 3 changes I am most excited about + my take as a strategist running some of the biggest channels on youtube:
1. Video AB testing
YouTube is going to allow you to upload three different versions of a video now (starting with shorts and then rolling out to more) and test them over a period to see which gets the best watch time.
My take: I am so excited by this and it feels like something we’ve all wanted for years. How often are you stuck between two different intros, or two different ways of ending a video?
Now having the ability to get real data back is insane. I am going to heavily use this with intros.
2. Dynamic thumbnail testing for different audiences
YouTube will now actually dynamically test different thumbnails with different audience segments. Allowing you to have different packaging for your returning viewers vs casual/new.
My take: This is very interesting. Current AB testing for thumbnails essentially helps you find the best thumbnail for the biggest majority of your viewers… but that isn’t the best thumbnail for every segment.
A core viewer might click on something very different to a brand new viewer. I think this will allow creators to print more views and test new styles that previously might have never won in the test.
3. Thumbnail generation in YouTube studio
Directly in your studio you will have an ‘ask studio packaging assistant’ that can analyze your video and past performance and generate thumbnails (and titles) for your video.
My take: This one’s been coming. The interesting thing for me is that when presenting this, youtube said something very interesting: they will match your style.
This is the hardest step when using most Ai thumbnail generators, so if they can pull this off… could change the game.
Really excited to see how these new features work.
Youtube shared that they will be tested and rolled out in the coming months.
I gave Claude write access to my live email list.
Not a sandbox. Not a test account. 500+ real subscribers.
Then I told it to send an email I was not allowed to read first.
Here is everything it got right, and the one thing I would never let it do again:
Analytics: rank every campaign by open and click rate, find what my 3 best and 3 worst subject lines shared, check whether a 5 month sending gap hurt deliverability. About 5 minutes.
Automation: full welcome flow, 3 day wait, tag based branching. 3 to 4 minutes for a 30+ minute job.
I half expected a gimmick. It is not. Hour long jobs became minute long jobs, and what stopped me sending a newsletter was always time, never intent.
Omnisend sponsored this and gave me the MCP connector to test. I ran the tests I wanted to run, including the one that made me sweat. Omnisend MCP is on every plan, free included: craylor.link/omnisend with code CRAYLOR35 for 35% off. #ad
1. Diversification is essential. What works to monetize this year may not work at all next year.
2. Quantity matters over quality. Often times, we get caught up in making a cinematic masterpiece, but speed to market is often more important.
3. Content creation IS a skill that is repeatable. It's not as mysterious as we make it out to be. I say that because I've launched side projects over the years and found small success relatively quickly.
What’s your most controversial #WordPress opinion? I asked around at #WCUS. Drop yours in a reply!
And thanks to @wordpressdotcom for sponsoring this clip.