The AI-driven selloff in SaaS created some interesting opportunities. Here’s the scorecard I use to evaluate the strength of a software business. Software scorecard • Revenue growth • Net revenue retention (NRR) • Gross retention • Customer growth • Enterprise customer growth • ARPU growth • Gross margin • Free cash flow margin • Rule of 40 • Stock-based compensation Then I ask: • Is there a durable moat? • How large is the TAM? • Is it founder-led? • Do customers love the product? • Does AI strengthen the business? • Is the valuation reasonable? • How good is their UI/UX design?

Bad UX, repeated enough, becomes familiar, becomes the default, becomes the standard

A couple of Ancients from my collection

The most undervalued asset in business is user experience. Invest in design.

Great design is not about decoration or cleverness. It’s about shaping technology to fit human intuition. I just finished writing an article on the invisible language of good design andrewcoyle.com/blog/the-inv…

I wrote a comprehensive guide to the types of data visualizations employed in user interfaces. I hope it’s helpful in your work! andrewcoyle.com/blog/visuali…

Most AI products fail because they start with the model, not the human. The paradox: the more powerful the AI, the more confusing the product becomes if you skip understanding people. Designers who treat human insight as the scarce input—and AI as the abundant output—will build products that matter.

The most powerful UX move in AI is showing uncertainty, not hiding it.

Good design feels invisible because it lets the task take center stage. When the interface draws attention to itself, it steals focus from the outcome the user actually cares about.

We optimized for search engines for 20 years. Now we have to optimize for generative engines. I wrote about GEO (Generative Engine Optimization) and why every site needs an llms.txt file. andrewcoyle.com/blog/generat…

Are we overestimating AI? Did the AI chat agent unlock a surge of growth that’s hitting a plateau? Was it the UI not the model?

Keep prompting and let the AI cook

We're living through The Great The Cognitive Load Crisis. Attention is scarce and most software wastes it. coyleandrew.medium.com/the-c…

No more popups. No more cookie banners. No more dark patterns. The web could be beautiful 🙏

Designing with Data: A Quick Guide to Data Visualizations in UI This comprehensive guide explores the most effective types of data visualizations used in modern user interfaces—from bar charts and heatmaps to radial gauges and sankey diagrams. What’s Inside: • Clear examples of each visualization in real-world UI contexts • Expert tips on when (and when not) to use each type • Design best practices for clarity and accessibility • Free templates to jumpstart your next dashboard or data-driven feature Whether you're building admin tools, analytics dashboards, or user-facing insights, this guide will help you design with confidence—and clarity. andrewcoyle.com/blog/visuali…

Visualizing data in user interfaces andrewcoyle.com/blog/visuali…

Look what just came in the mail

Curiosity > Confidence