Moving audiences. Elevating brands.

Dallas, Texas
Joined February 2023
Corporate Magic, Inc. retweeted
Protecting the One Idea jeffkirk.com/observations/pr… One of the biggest threats to great work isn't a bad idea. It's another good one. Every good idea asks for attention. Add enough of them and the one idea the work was built around slowly disappears beneath everything that was supposed to make it stronger. The hardest part of creative work isn't generating ideas. It's having the discipline to decide which good ones no longer belong. That has changed the way I think about creativity, leadership, and the role I play on every project. #DigitalMarketing #MarketingTips
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We are incredibly honored to receive 12 Telly Awards for our work on the National Medal of Honor Museum "Mission to Inspire Spectacular”, including three People’s Telly Gold awards. The recognition included: • People’s Telly Gold — General Branded Content • People’s Telly Gold — General Non-Broadcast • People’s Telly Gold — Specialty Best Directing • Gold — Craft Lighting • Silver — General Event Opener • Silver — Craft Use of Livestream • Silver — Craft Use of Music • Silver — Craft Writing • Silver — General Not-for-profit • Bronze — General Entertainment • Bronze — Craft Drone & Aerial Cinematography • Bronze — Craft Directing This project was never just about production. It was about helping introduce a museum built to preserve and share the stories of Medal of Honor recipients and the values they represent: courage, sacrifice, integrity, commitment, patriotism, and citizenship. Working alongside the National Medal of Honor Museum Foundation on such an important moment was a privilege for our entire team. We are deeply thankful for the trust they placed in us and grateful to have played a role in helping bring this historic opening celebration to life. The production brought together live performance, cinematic storytelling, original music, large-scale projection, lighting design, broadcast elements, drone cinematography, and immersive visual environments as part of the museum’s opening events in Arlington, Texas. We also want to recognize Writer & Director Stephen Dahlem, Producer Christopher Laue, and Project Lead Brian Greenway for their leadership and dedication throughout the project. Most importantly, we extend our deepest respect and gratitude to the Medal of Honor recipients, service members, and families whose stories continue to inspire generations across our country. Thank you to the Telly Awards for this recognition, and thank you to everyone who helped make this meaningful project possible.
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Some of the best creative ideas do not arrive during brainstorms, strategy meetings, or while staring at a blank screen trying to force inspiration to appear. They show up unexpectedly. In airports. Hotels. Conversations. Small observations most people move past without noticing. Sometimes they arrive the moment we stop trying so hard to find them in the first place. In his latest article for The Art of What You Do Not See, Jeffrey Kirk explores curiosity, attention, engineering, creativity, and why inspiration often appears sideways instead of directly. linkedin.com/pulse/creativit…
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Corporate Magic, Inc. retweeted
Framer shader fun mixed with brand elements for @corpmagic
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Most teams think they’re closing deals. In reality, the decision is often made much earlier. It happens when someone experiences something that quietly raises their expectations. From that point on, everything else gets measured against it. That moment rarely shows up in the presentation or the pitch, but it has more influence than anything that follows. Corporate Magic's COO, Jeffrey Kirk, wrote about how experience shapes preference and why explanation alone is rarely enough to move a decision. linkedin.com/pulse/you-dont-…
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Every message needs a moment.
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Happy Birthday to Corporate Magic’s founder, Jim Kirk. Long before live events became the powerful business platform they are now, Jim was shaping how audiences felt through radio. He created and produced music and commercials heard across the country and contributed to programs like American Top 40 and American Country Countdown, helping stations sound distinctive and giving brands a voice people could recognize instantly. Even then, his instinct was never just about airtime or production value; it was about how something landed with the person listening on the other side of the speaker. That instinct carried forward into Corporate Magic and continues to shape the standard here. Jim has always cared deeply about the audience, about the responsibility that comes with holding attention, and about doing the kind of work that earns its reaction rather than demanding it. The scale has changed over the years, but the care behind it has remained steady. What makes that legacy even more meaningful is the man behind it. Jim is a wonderful father and a deeply grounded human being whose steadiness, generosity, and quiet confidence have influenced far more than projects or productions. The way he leads, listens, and shows up for people has shaped this company and everyone fortunate enough to work alongside him. Happy Birthday, Jim.
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How creative work gains value once it leaves the room, and why observation often matters more than explanation.
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When the moment feels right, it’s because someone cared enough to make it so.
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Live experiences end quickly. What people remember forms more slowly. This piece looks at why memory, not reaction, is often the real measure of what held once the moment passed. linkedin.com/pulse/memory-tr… #events #eventprofs
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We’re proud to unveil the new Corporate Magic logo! It reflects our 40+ years of experience and captures the energy and upward momentum driving us into our next chapter, filled with new types of events, bigger audiences and higher stakes. Our refreshed brand will guide us into 2026 with a stellar team, expanded services and a clear representation of the value we bring to our clients’ most important moments.
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Every event has a moment right before the doors open when everything goes still. The gear is in place, the operators are focused, and the room feels like it is waiting for its first breath. That quiet moment tells you a lot about how ready the show really is. If you have ever wondered how disciplined a production team can be, just stand in that room for a second. You can feel the intention in the quiet. It is the calm that comes from people who know exactly what they are doing. That was the feeling at the start of the Centennial Celebration of the United Way of Metropolitan Dallas. It was a quiet moment right before a very big celebration, a moment shaped by the people who built it. Corporate Magic stood alongside partners, crew members, specialists, and teammates who brought real skill and commitment to this show. We are grateful for every one of them, grateful to the United Way of Metropolitan Dallas for trusting us with such an important milestone, and grateful to Tony Fay Public Relations for the trust they place in us and for the thoughtful way they lead major organizations through moments that matter.
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Our team at Corporate Magic is honored to partner with United Way of Metropolitan Dallas on the Centennial Celebration. This marks a century of service, community impact, and the kind of work that strengthens North Texas in lasting ways. Producing this event at the historic Cotton Bowl is a privilege, and we’re grateful for the trust placed in us as we help shape an evening that brings people together through purpose and performance. With Janet Jackson and Blake Sheltonheadlining, the celebration reflects both the legacy of the organization and the energy of the next hundred years. Blue Carpet coverage airs on WFAA+ on Saturday, November 15 at 6:30 p.m. We’re proud to stand alongside partners who are dedicated to improving lives and building a stronger community—one milestone at a time. Learn more: UnitedWayDallas.org/100
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Our partners are setting the stage for a day of purpose and celebration! #UWMD100 @ATT @PepsiCo
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Corporate Magic, Inc. retweeted
The most extensive, dynamic, once-in-a-generation TV exclusive in American history - taking viewers behind the doors of the world's most elite Navy and Marine training commands.  This Veterans Day, we go Above, Below, and Beyond. Premieres Sunday, Nov. 9 • 8-10p ET • FOX Nation + FOX News Channel #AboveBelowBeyond #CalledToServe #Navy250
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Corporate Magic, Inc. retweeted
Watch the All New “ABOVE, BELOW & BEYOND: A PRESIDENTIAL SPECIAL” airing tomorrow on FOX Nation, celebrating 250 years of the United States Navy and Marine Corps!
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