I start companies that make life better | @hausbots, @wildpetfood, @puppiesuk, @bugbakes | #startups, #innovation, #tech 🇬🇧

Birmingham, England
Joined May 2011
Our crawlers climb on (almost) any surface and can carry (almost) any device for inspection or maintenance
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Jack Cornes retweeted
Someone asked what's the most underappreciated quality in startup founders. I realized I could answer this by asking what's the most underappreciated aspect of startups. That's easy: how hard they are. So the most underappreciated quality in founders is sheer toughness.
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Nuclear waste really isn't a problem.
Nuclear waste really isn't a problem.
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Jack Cornes retweeted
"Startups"
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My number 1 use case for AI is brainstorming. Discussing plans, asking for feedback, 'challenge my thinking', and strategising. It's kind of therapeutic
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Sometimes the problem is that you are not optimistic enough.
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Phenomenal thread. Do things that don't scale is something I live by.
My SaaS business hit $1,500 MRR and then got stuck. Until I learned an important trick… Here’s the exact method I used to scale to $100k MRR in the next 12 months:
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As a consumer, I scroll through pages like this super quick just to see the cool movements but register 0.0001% of the content and then leave the page and never think of it again
Landing page built for VCs not customers
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It is crazy difficult to get honest and up to date ratings/ pictures of a hotels gym/ spa facilities. It’s always a big factor in my booking decisions Although I actually think you built something to solve this!
I think fitness hotels will be a massive thing in the next few years Every luxury hotel I go asks me "would you like champagne or wine?" during check in Then you enter the room and there's a bottle of champagne waiting Then you go to the restaurant and they give you the 100-page wine list Then you go to the gym and it's 4 treadmills and and no barbell or plates in sight I understand this is because boomers are generally alcoholics, don't work out except walking and they control most of the money; see how Bill Gates looks these days But when they die that will be the largest generational transfer of wealth in history The generations after them are more health focused, don't drink alcohol, want to eat clean and work out properly One hotel I visited last year that fit the bill completely was Siro Fitness Hotel in Dubai (not affiliated, I just like it) They had the best gym I've seen (along with Stay in Phuket which similarly is a fitness hotel, they had a protein shake bar, and the food was all clean meat and vegetables and health-focused Health and fitness is more present in higher income categories so it's perfect for the luxury hotel market I don't see many hotels market to this though, I think there's a lagging demand as they still think the boomers control most of the money, which they do, for now...
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The more senior your role the more you need to sell. Maybe not literally selling to customers, but you’re selling to someone - suppliers to convince them to extend your credit, potential employees to join you, shareholders to back your decision ….
Ken Griffin, founder of Citadel, on why learning how to sell is the most important thing
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When I first started out I thought 90% of the value was the ‘idea’ or just being there at the beginning of a company Now I realise the idea is about 1% and 99% is walking on glass, eating bricks and just staying in the game for a long time. The initial has little to no value.
Naval on how to spot a first time entrepreneur
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Peter Thiel on how to build a monopoly
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There are some things that are impossible to imagine a future without. There is no future without widespread robotics adoption in pretty much every part of life. Whether it happens next year, in 15 years, in 100 years, it will happen and @Hausbots will be there
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it doesn't take a genius to realize that robotics is the next big thing
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Jack Cornes retweeted
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This
Entrepreneurship suits me because I’d rather be proved wrong by the market than by a bad manager.
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The obstacle is the way. Shiny ideas and new things are the easy path, and just delay the inevitable of having to do the very hard thing. The real value in starting a company is one’s ability to batter through unrelenting difficult problems, often for many years.
Execution in startups is mostly resisting the urge to work on things that matter less and obsessing on things that matter the most.
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Jack Cornes retweeted
Replying to @levelsio
Check out the NOVA food classification system. I think you’ll like it.
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Eat real food!
The average Western diet in 2025 and people wonder why they feel like shit
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A good chunk of things I have achieved can be credited to writing cold emails that get replied to.
Cold email isn’t dead. It was just never done with 💙 before.
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To most of the population even just 150+ years ago, almost all of western world now lives like literal Kings. Effectively unlimited food, hot showers, running water, education, etc. Don’t take how lucky you are to be a human right now for granted, kids!
Putting this out here as a sign to tap when folks respond with "things are worse today" or "middle class shrinking" or other wrong ideas they have. Everyone should internalize and have these charts as core understanding of the world today. The time price of everything has gone down over this same time frame (see Superabundance). And while the middle class might technically be smaller, that is only because the upper class is much, much bigger. And fewer of us are in poverty. Globally, and nationally. Things are better.
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