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Tweets on offer creation, copy, and funnels for building a 7-figure info product business▪️Making at least $30k/month? DM ‘GROW’ to work with me

Joined April 2022
Photo by Jake (@copyeden_)Photo by Jake (@copyeden_)Photo by Jake (@copyeden_)Photo by Jake (@copyeden_)
New to copywriting? Read this:
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A Personal Message from Mercure:
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It's harder to make $10,000,000 from $20 courses than it is to make from $5,000 products. There's a place for both. But keep this in mind as you build your business.
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Does your email subject line matter ? Some people say it doesn't. But I wrote several emails with two different subject lines. Sometimes... The one with the most opens also had the highest number of unsubscribers. While the other had a good open rate and no unsubscribers.
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It's harder to make $10,000,000 from $20 courses than it is to make from $5,000 products. There's a place for both. But keep this in mind as you build your business.
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Does your email subject line matter ? Some people say it doesn't. But I wrote several emails with two different subject lines. Sometimes... The one with the most opens also had the highest number of unsubscribers. While the other had a good open rate and no unsubscribers.
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So does the subject line matter? Yes. A click-baity subject line could land you more unsubscribers even if the email gets clicked more. Split test subject lines on most of your emails to see what your audience prefers most... And don't stop optimizing.
How can you prevent frauds from stealing your courses? You can't. What you can do is: Add a segment to your offers that cannot be copied. Build a community. People can steal your videos and pdfs. They can't steal your personal brand, community, & one-on-one sessions.
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How can you prevent frauds from stealing your courses? You can't. What you can do is: Add a segment to your offers that cannot be copied. Build a community. People can steal your videos and pdfs. They can't steal your personal brand, community, & one-on-one sessions.
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Growth stops when you stop putting in the effort. I've seen business owners relax and take their foot off the pedal on their businesses. But when they return in a couple of months... They find themselves many steps behind where they left off. You win by staying consistent.
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Growth stops when you stop putting in the effort. I've seen business owners relax and take their foot off the pedal on their businesses. But when they return in a couple of months... They find themselves many steps behind where they left off. You win by staying consistent.
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The goal of your marketing should be long-term success - not short term gains. Think bigger!
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Customers needs are always changing. As they get through something.. They face another. That's why as a business owner... You must be vigilant. Keep your eyes on the ground See what new problems your customers are facing and create offers to solve them. That's how you thrive
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If you don't have customers... You don't have a business. So drive more traffic to your offers. Your system doesn’t have to be fancy. It just has to be good enough to get you customers. Then when you have customers... You can tweak your methods to get more.
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The goal of your marketing should be long-term success - not short term gains. Think bigger!
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Marketing lesson: People who have gained from you are more likely to buy a $5k product than people who are seeing you for the first time. So even if you're running paid ads to sell your products, create a relationship with your buyers that’ll turn them into diehard fans.
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Customers needs are always changing. As they get through something.. They face another. That's why as a business owner... You must be vigilant. Keep your eyes on the ground See what new problems your customers are facing and create offers to solve them. That's how you thrive
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If you don't have customers... You don't have a business. So drive more traffic to your offers. Your system doesn’t have to be fancy. It just has to be good enough to get you customers. Then when you have customers... You can tweak your methods to get more.
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Marketing lesson: People who have gained from you are more likely to buy a $5k product than people who are seeing you for the first time. So even if you're running paid ads to sell your products, create a relationship with your buyers that’ll turn them into diehard fans.
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Marketing tip: Don't focus solely on your product without thinking about the people you’re making it for. If your product feels like crap to your audience, they won’t buy it.
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What you consider valuable may not be valuable to your audience. Before you create... Ask yourself: “Do I want this or does my audience want this?” Find what your audience wants and give it to them.
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