Clark Taylor (@clarktaylor) header
Clark Taylor (@clarktaylor) profile picture

Clark Taylor

@clarktaylor

Master SEO, AEO Consultant,Trainer. Value Enablement Director @seoclarity. Montani Semper Liberi. ✟

 Washington, DC
clarktaylor.info
Joined October 2008
  • Tweets5.2K
  • Following946
  • Followers2.3K
167Media
Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)Photo by Clark Taylor (@clarktaylor)
Maybe @Marie_Haynes is right? As @randfish says here, you might as well be obsessed with DuckDuckGo if you're obsessing over AI search. lnkd.in/p/ecsmBSr7
AI Visibility Studies Raise Doubts on Business Impact | Rand Fishkin posted on the topic | LinkedIn

AI Visibility Studies Raise Doubts on Business Impact | Rand Fishkin posted on the topic | LinkedIn

Is AI visibility a boondoggle? A sham? A distraction? There are three new studies out in the last week to suggest this might be the case. I read through all of them today and came out feeling less...

linkedin.com
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I'm not going to go so far as to say "GEO is a distraction" as @Marie_Haynes said, and I certainly don't think referral traffic should be the primary metric we use to measure AI search success but I 100% agree that Google is still by far the most important surface. mariehaynes.com/geo-is-a-dis…
GEO is a distraction - Marie Haynes

GEO is a distraction - Marie Haynes

I looked at 12 months of GA4 data across 100 different websites of varying sizes with over 145 million sessions. In this dataset, sessions from ChatGPT amounted to just 0.62% of the volume driven by...

mariehaynes.com
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Where Does Muse Stand in the AI Agents World? seoclarity.net/blog/what-met…
What Meta's Muse Means for Enterprise Ecommerce

What Meta's Muse Means for Enterprise Ecommerce

Discover how Meta's Muse is transforming enterprise ecommerce and what actions you should take to optimize for AI-driven shopping.

seoclarity.net
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Should Marketers and Infrastructure Teams take actions against ChatGPT bots? seoclarity.net/research/chat…
ChatGPT’s 3 Bots: What Their Crawl Patterns Reveal [Research]

ChatGPT’s 3 Bots: What Their Crawl Patterns Reveal [Research]

ChatGPT uses three distinct bots. See what 308.6M bot hits reveal about crawl access, citation visibility, and the impact of model rollouts.

seoclarity.net
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Finally some attribution! Gemini adding URL Parameters searchenginejournal.com/goog…
Google Gemini Adds UTM Parameters For Referral Attribution

Google Gemini Adds UTM Parameters For Referral Attribution

Google Gemini added UTM parameters to links, giving SEOs better numbers for measuring AI traffic and deciding where resources should go.

searchenginejournal.com
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The most frequently asked question I'm getting from our enterprise clients daily. How do I choose the right prompts for AI Search? #aeo #geo seoclarity.net/blog/choose-p…
A Strategic Framework For Setting Up AI Prompt Tracking [Webinar]

A Strategic Framework For Setting Up AI Prompt Tracking [Webinar]

Discover how to select which AI search prompts to track to effectively assess your AEO performance and drive meaningful business impact.

seoclarity.net
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Is "Golden Rule" the term most overused by AI outputs?
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Absolutely not fair but that's the world we live in right now...
Lily Ray 😏 (@lilyraynyc) profile pictureLily Ray 😏
@lilyraynycSep 17
One person going on a Reddit tirade can single-handedly ruin a brand’s online reputation 👀👀👀 @LarsLofgren @shenzhenseoconf
Image from Lily Ray 😏 (@lilyraynyc)
Image from Lily Ray 😏 (@lilyraynyc)
Image from Lily Ray 😏 (@lilyraynyc)
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You're only limited by your imagination but here are some of the best real-world use cases for MCP Servers. seoclarity.net/blog/use-case…
Real-World AEO & SEO Use Cases for MCP Servers (Prompts Included)

Real-World AEO & SEO Use Cases for MCP Servers (Prompts Included)

Explore practical MCP server use cases for SEO and AEO, with prompts for analyzing AI visibility, technical SEO, competitors, and more.

seoclarity.net
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See the look of shock on my face.
Lily Ray 😏 (@lilyraynyc) profile pictureLily Ray 😏
@lilyraynycAug 31
Scaled/programmatic content... worked for a long time until the Aug spam update 👀
Image from Lily Ray 😏 (@lilyraynyc)
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AI search traffic exploded in June. Study from seoClarity: seoclarity.net/research/chat… #SEO #AEO #AIsearch
Image from Clark Taylor (@clarktaylor)
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New Google Spam Update rolling out now status.search.google.com/inc…
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I'm hearing grumblings from folks having Meta/Facebook hitting their servers too hard. This might be why.
@levelsio (@levelsio) profile picture@levelsio
@levelsioAug 6
Meta staff DM'd me secretly Posted with permission Meta is ALLEGEDLY building their own Google search engine, so that if their AI does a web search it doesn't end up at Google, as Google could then use it for THEIR training, so they want their own web index that they will then use as their own Meta search engine for their AI Interesting 🤔
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Apparently there is no 5 second render limit tamethebots.com/blog-n-bits/…
There's no 5 second render limit in Google, but I can see why you might think there is.

There's no 5 second render limit in Google, but I can see why you might think there is.

A fairly common belief is that Google stop rendering pages after 5 seconds, I did some testing to show that's not true, but why your measurements might be lying to you to make you think so, because...

tamethebots.com
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I have experience this...they commonly use "mirroring" or "flatterly" in an attempt to persuade. mitsloan.mit.edu/ideas-made-…
How generative AI ‘persuasion bombs’ users — and how to fight back | MIT Sloan

How generative AI ‘persuasion bombs’ users — and how to fight back | MIT Sloan

When professionals try to validate outputs, generative AI often responds not with corrections or candor but with escalating persuasion tactics.

mitsloan.mit.edu
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AI doesn’t like your messy html. When you serve clean markdown, you greatly improve your chances of being cited. #seo #aeo seoclarity.net/blog/serve-ma…
Image from Clark Taylor (@clarktaylor)
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Study: Shorter, more focused content leads to more citations in ChatGPT - growth-memo.com/p/shorter-fo…
Shorter, Focused Content Wins in ChatGPT

Shorter, Focused Content Wins in ChatGPT

We analyzed 815,000 query-page pairs. The "ultimate guide" strategy produces worse citation results than a focused shorter page.

growth-memo.com
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Thank you @BruceClayInc for being my mentor in the early days, when there weren’t so many SEO resources or tools. You help shape my career and the whole industry. Deepest condolences to Bruce’s family, friends and colleagues.
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I was there! What a night and memories made with my daughter who will be a freshman at WVU this Fall.
Ben McDonald (@realbenmcdonald) profile pictureBen McDonald
@realbenmcdonaldJun 2
Good morning….there is a lot wrong with college sports right now….This is NOT one of them! So cool! Congrats to @WVUBaseball you guys are Super! #RoadToOmaha
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Adding schema markup had zero meaningful impact on AI citations. This and other insights from @timsoulo linkedin.com/posts/timsoulo_…
Ahrefs Analyzes 1 Billion Data Points on AI Search Optimization | Tim Soulo posted on the topic |...

Ahrefs Analyzes 1 Billion Data Points on AI Search Optimization | Tim Soulo posted on the topic |...

In the last 6 months at Ahrefs, we analyzed over 1 billion data points across 14 studies. Here's what we learned about AI search optimization: 1) "Best X" blog listicles are the single most prominent...

linkedin.com
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