In-App Purchases are the new Grocery Store Toy Aisle for millennial parents...

📍 Local Biz? Go Digital. #DigitalContent isn't just for online shops. Studies show it boosts your local recognition and solves problems. Trust me, it's a game-changer.

The most human company wins. Mistakes, pauses, off-the-cuff remarks—people crave that. Ditch the scripted, polished act. Be lively, be conversational. That's the video people watch.

🔄 Do NOT fear repetition in your marketing. Think your story's been told before? Is has. But your unique approach is what captivates. Be consistent. Be you. That's how the most human company wins.

Here's the way we help you create thought leadership content: #ThoughtLeadership isn't about talking AT people. It's about talking WITH them. Engage in meaningful conversations that push your industry forward.

Short form video is NOT just about social media... Create short videos all along your sales pipeline to build trust and authority without being bound by your limited time.

Your audience's BS detector is finely tuned. Scripted, rehearsed, or overly produced is easier to ignore. But a cell phone camera? That can create a pause; a subconscious connection. That's a "tell me more."

📱 iPhone Camera or Pro Camera? Your brain knows the difference. I'm on an iPhone right now—no bokeh, no frills. Why? Because it's the same lens your kids use to send you videos. It's real, it's relatable, it's right now.

🤢 Just shy of perfect, but miles from genuine. Scripted videos are the uncanny valley of digital content. Your mistakes, your pauses—that's what makes you human. And the most human company wins.

Never stop talking about the problem you solve. Among all your competitors, your passion for the problem you solve for your people and how you do it make you unique. Never stop talking about it.

Scripted videos can be a one-way ticket to Perfectionism Hell. Unscripted convos you record? That's where the magic happens. Be human. Be real. That's the content your people crave.

How to make people pay attention to your content — People are drowning in content. Your audience is asking: "Is this crucial or just noise?" Cut the fluff. Get to the point. That's how you turn viewers into customers.

⏳ Short form video is your secret time weapon. You'll need 100 hours to have coffee with 100 prospects. Or you can create 1 video to reach 100s and still build trust.

Are you a Coke person or a Pepsi person? Sure you'll have competition in business but your brand differentiation is driven by your experiences. Embrace that genuine humanity and consistently show up for your people.

Remember the 7-11-4 Rule... The formula for building trust as an expert: 7 hours, 11 interactions, and 4 locations. Digital or physical, it doesn't matter. Short-form video content fast-tracks trust and authority.

🛠 Build your clear message before ANYTHING else Ads can amplify a message, but what if your message is unclear? SEO can drive traffic, but what if your website is confusing? You must clarify your message and map your customer journey first.

Hiring one StoryBrand Guide is like hiring 700... Our global community of Certified Marketers means my clients get the best of every marketing discipline! It's like a Swiss Army knife for your brand.

🚦 SEO Is Not Your Starting Line SEO isn't where you start; it's where you accelerate. Clear message and consistent content come first. It's not the engine; it's the turbo boost.

Struggling to justify content costs? Short-form video is your light at the end of the tunnel. Easy to create (when you partner with us) and useful across ALL your channels.

Stop staring into a cold, dead camera lens alone 🎥 We turn lively conversational chats into easy video content for your brand every month. This is how entrepreneurs win at their content.

THIS is our secret to creating content easier... You're likely overwhelmed by having to create content so we make it lively and fun again. Plus it's just SO MUCH EASIER.