Digital marketer by day, racing driver by… couch.
Manila, Philippines
Joined February 2020
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At this stage of life, I’ve learned a few things:
Digital marketing teaches you that not everything works the first time.
Gaming teaches you that losing is part of getting better.
Riding teaches you that sometimes the long way is the best way.
And life teaches you that you don’t have to take everything so seriously.
Still learning. Still playing. Still riding.
These books being more relevant these days, when stupidity in government gets justified. I recall hosting a graduation ceremony where she was the speaker, I was awed by her I messed up my spiels.
Saturday morning. Denver never leaving my side (except when it’s“mamon” time) especially at times when I’m most stressed at work, as if he knows what I’m going through.
Weekend riding philosophy:
No meetings.
No campaign reports.
No performance dashboards.
No urgent emails.
Just a Vespa, an open road, and the occasional stop for coffee.
For a few hours, the only thing I need to optimize is my route.
Digital detox, Italian edition.
What the…
The eight best singles players in the world ✨
The 2026 FAGE WTA Finals singles portraits 💚
#FAGEWTAFinals
I play racing games to relax.
Then someone overtakes me on the final corner.
Suddenly, it’s personal.
I’m studying racing lines, analyzing braking points, questioning the game’s physics, and considering a career in professional motorsports.
All from the comfort of my sofa.
Hot take:
Not every business needs to go viral.
Sometimes you just need 100 people who actually want to buy what you’re selling.
I’d rather have 100 qualified leads than 100,000 people who clicked because they were bored.
Reach is nice. Revenue pays the bills.
Nobody tells you that owning a Vespa comes with a second full-time job.
Checking the weather.
Cleaning the scooter.
Checking tire pressure.
Planning the next ride.
Looking at accessories you absolutely don’t need.
I wanted a hobby. Apparently, I acquired a lifestyle and a new expense category.
Being an over-50 gamer means:
My back hurts.
My eyes need reading glasses.
My reflexes need a software update.
But ask me to play one more race on the PS5 and suddenly I’m wide awake.
Retirement plan: Get better at gaming.
Carloz retweeted
This month on PlayStation
🦖 November 3 - Godzilla: Destroy All Monsters Melee Remastered
🤖 November 4 - Void/Breaker
🌱 November 5 - Where The Seeds Fall
🧌 November 10 - Warhammer Survivors
🦔 November 12 - Sonic Pico Park
🐎 November 12 - Barbie Rewind
🌆 November 19 - Grand Theft Auto VI
A Vespa rider’s definition of window shopping:
Looking at other Vespas online even though you already own one.
Apparently, one scooter is never enough.
The older I get, the more I appreciate games with pause buttons.
Real life doesn’t have one.
Neither does my inbox, apparently.
My favorite digital marketing KPI?
A client who says, “The results look good. Keep doing what you’re doing.”
No revisions. No emergency meetings. No budget cuts.
Now THAT’S a conversion worth celebrating.
Digital marketing in a nutshell:
Client: Can we get more conversions?
Me: Absolutely. We just need more budget.
Client: Can we do it with the same budget?
Me: Absolutely. We just need a miracle.
Sometimes the hardest part of marketing isn’t the algorithm. It’s explaining mathematics to people who don’t like mathematics.
Tried them all, was using Spotify Premium for a very long time then decided to stick with YouTube Music recently.
