We are CAUSL - A product measurement consultancy. https://xitter.cf/t.co/2kPu9mkJXl

England, United Kingdom
Joined January 2023
Big day.
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1 more until we hit 1000 subscribers for our newsletter on LinkedIn. Link: linkedin.com/newsletters/702… We're trying to make substack our primary newsletter home so if you prefer, you can subscribe there: causl.substack.com/ @DodoNerd
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So much has changed over the last few years that it's hard to make an assessment of the current state of the market without going deep into numbers. We're still trying to figure out the opportunity for consulting. #buildinpublic
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We just got our first official "no" from a potential lead. It was for a pricing related project and they've decided to test some strategies next week so don't have an immediate need. It wasn't as bad as I thought. -- @DodoNerd
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Busy week with client 1. We shared V1 of the metrics proposal paper. The plan today is to work on client 2 and lead generation, whilst Nico focuses on exploratory analysis for client 1.
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The people have spoken!
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Week 2 of our work with our first client is coming to an end. It's been an awesome couple of weeks learning about their company. Today we're running a metrics workshop with them following a summary of our findings.
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First week complete. We spent the week learning about our clients' business model, we interviewed key product and finance stakeholders and began writing up our findings. Learning about the inner workings of an organisation is truly an exhilarating experience.
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It's been a good week.
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Layoffs
What is the most interesting economic story of the past decade?
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OK so I've kicked off the experiment and identified 126 people in my LinkedIn network who fit my ICP
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126 in my first degree connections that is*
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It's hard to not think about work all the time when it's your own company. @DodoNerd
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Hands up if you're about to get your first SEO backlink from one of the biggest Product Analytics platforms on the market.
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On an absolute high following our first proper client pitch. #buildinginpublic
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This week we should find out if we've secured our first client and we're pitching to a second. Fingers crossed. #buildinginpublic #wearecausl
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Desk research is one of the most heavily under-utilised and cost effective tools in your toolbox. Very few product and marketing teams use publicly available data and research to inform their strategy. 1/2 #marketing #productmanagement @DodoNerd
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For example, the heatmap above from the government website shows the average number of people born in England and Wales from 1995-2014 by day and month. If you're an ecommerce company specialising in birthday cards, you could use this data to adjust your marketing spend. 2/2
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Control the data narrative or someone else will control it for you. #data #storytellingwithdata
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