We tweet remarkables from the #RemarkablesList, an anthology of inventive marketing and communications campaigns compiled by Capulet.
Vancouver, BC
Joined August 2020
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90% of young Danes feel pressured by their friends to drink on a night out. This PSA from the Danish Cancer Society highlights the absurdity by replacing beers with big, honkin' sausages. #RemarkablesArchive
vimeo.com/362753891
72% of Germans spend their holidays abroad. To persuade them to stay, Deutsche Bahn, matched photos of far-flung locations with local look-alikes. Who knew Vancouver and Hunsrueck could look so alike? #RemarkablesArchive
youtube.com/watch?v=_35uEjs2…
To highlight the UK's declining bird populations, the Royal Society for the Protection of Birds released a charity tune entirely comprised of bird songs. #RemarkablesArchive
youtube.com/watch?v=Ge-cYtK8…
Think you might be pregnant? Why buy a pregnancy test when you can pee on this IKEA ad instead? #RemarkablesArchiveList
youtube.com/watch?v=Bxthg0cd…
A credit card that discourages spending. The Bank of Åland launched a credit card that calculates the carbon footprint of your transactions. #RemarkablesList
vimeo.com/165055631
To increase awareness of fishing careers in Japan, this app enables young people to receive wake-up calls from early-rising fishermen. #RemarkablesArchive youtube.com/watch?v=6-IyuTJ7…
Climate Coalition wrote an ode to our planet and the life it harbours, starring Charles Dance (Game of Thrones). #RemarkablesArchive
youtube.com/watch?v=zD3YxrZd…
Testicular Cancer New Zealand encourages young men to exercise and help raise cancer awareness with this ballsy GPS drawing project. Participants trace routes in the shape of...uh, let’s say zucchini. #RemarkablesArchive
youtube.com/watch?v=ioBL2x47…
@okcupid wants all of their users to become VILFs this fall by registering to vote in the upcoming US election: youtube.com/watch?v=1zt527w8…
.@WCFF_Org produced this striking animated video set to "I Dreamed a Dream" to raise awareness about wildlife conservation. Caution: feels lie ahead. #RemarkablesList
youtube.com/watch?v=RjMzXykf…
The Foodora of ferns, @patch_plants, created the only hotel exclusively for houseplants. #RemarkablesList
patchplants.com/plant-hotel/
Is it a book? Is it a plane? It's a library in the sky! @easyJet stocked all their European flights with children’s books to keep younger passengers calm and entertained. #RemarkablesList
easyjet.com/en/flybraries
Want to be remarkable on a low budget? It's not impossible. Check out this low-tech, goofy video by @furkidsinc that earned 5.6 million views. #RemarkablesList
youtube.com/watch?v=-F_8qaQ3…
An Android experiment brings people together from all over the world. Use your phone to throw paper planes around the globe. #RemarkablesList
paperplanes.world/