Actionable UX insights that fast-track change. ⚡️ Built by @PeteRamsey.
🇬🇧 Brighton, U.K., Earth.
Joined September 2019
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Can you reverse-engineer how the best product teams think? 💡
On Built for Mars, every UX Bite becomes a challenge.
No more theoretical questions. These are real product decisions.
builtformars.com/quiz/onboar…
What does @meetgranola get wrong, that a toy Elmo gets right?
No, that's not clickbait.
New UX case study out today.
builtformars.com/case-studie…
What is the Pizza Without Cheese Problem?
When a low-effort input produces an unimpressive output that nobody wants, the product gets the blame.
This might be why your users aren't experience Aha! Moments.
New Cheatsheet dropped today for BFM+ subs.
builtformars.com/cheatsheets…
Built for Mars retweeted
Sharing a great UX design resource that I love:
builtformars.com
A giant library of real life UX case studies that are super fun to read along with a ton of cheatsheets and UX psychology
I paid a bot farm to boost my Twitch profile.
I ran ads, I made some money. 💸
builtformars.com/case-studie…
• What is the experience of being a Twitch streamer like?
• What happens when you make money?
• Why, oh why, are they telling me to redeem my 'BigBoyUndies'?
I'm suing Built for Mars for defamation.
(It's a case study about Built for Mars, on Built for Mars).
builtformars.com/case-studie…
Could you be a designer for @Etsy?
Challenge yourself here.
builtformars.com/quiz/etsy
Built for Mars retweeted
small workflow update: I’ve added @builtformars to this flow via MCP, and it fits really well! bringing strong UX patterns and product references into exploration before ideas move forward.
"Designed to be deleted..." *
New study out now! ✌️
builtformars.com/case-studie…
Built for Mars retweeted
Designers at big orgs drown in solution-first thinking, context-switching, and firefighting.
With the new @builtformars + @mobbin MCPs, I can finally challenge shallow ideas with real data at hyperspeed. This positions us designers as allies.
Built for Mars retweeted
These two tools merged with @claudeai = 🤌 ✨
1: @mobbin MCP: Best UI practices with real-life app references
2: @builtformars : Best UX practices handcrafted by @PeteRamsey
These two are literally overkills ATM!!
#MCP #claude #design
Built for Mars retweeted
Built for Mars (@builtformars) is smart as fuck.
They built over YEARS a solid bank of smart UX examples.
Now they've built an MCP for your agents to find the best UX for your app.
It's genius and a hint at what every service provider should do.
docs.builtformars.com/overvi…
Google is hollowing out Waze.
And that's a problem for Apple Maps...
builtformars.com/case-studie…
Built for Mars retweeted
Such a useful platform. It has design case studies from docusign, apple, nike, monzo and @PeteRamsey has categorized it by industries and ux objectives
I've published 86 UX case studies over the last 6 years.
87th coming up soon...
builtformars.com/case-studie…
There are four things I look out for when designing loyalty schemes.
Costa Coffee gets them all wrong. 🫠
builtformars.com/case-studie…
