@brad_bauer

Ruining the Internet since 1995. I will bang on about all things digital/ecommerce, F1, Dakar and whatever else I feel like.

 Chicago (proper)
linkedin.com/in/bradbauer
Joined June 2009
  • Tweets14.1K
  • Following4.6K
  • Followers1.3K
827Media
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I’m watching sports ball and have thoughts about the commercials. The streaker was better.
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I don’t know who needs to hear this, but Apple Maps is better than Google Maps now.
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Did Google mislead advertisers about TrueView skippable in-stream ads for the past three years? adalytics.io/blog/invalid-go…

Did Google mislead advertisers about TrueView skippable in-stream ads for the past three years?

Marketers consider small, muted, auto-playing TrueView in-stream ad placements to be “ad fraud”

adalytics.io
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Share this with your parents 🤣 themarkup.org/privacy/2023/0…
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Fascinating read on the ⁦@Reddit⁩ fiasco engadget.com/the-reddit-blac…
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that subject line really got me @ContainerStore
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searchengineland.com/google-…

Google Marketing Live 2023: Everything you need to know

Here's a recap of all the Ads and marketing news from Google's annual event, including lots of generative AI, new features and insights.

searchengineland.com
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techcrunch.com/2023/05/18/go…

Google will disable third-party cookies for 1% of Chrome users in Q1 2024 | TechCrunch

Deprecating third-party cookies for 1% of Chrome users doesn't sound like much, but it'll help developers assess readiness for the larger changes coming.

techcrunch.com
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Oh Karl, you and your logic…🙄😀
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I can’t wait for nascar to completely ruin my part of the city
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Twitter API Pricing Prompts WordPress to Drop Automated Twitter Posting - Daring Fireball apple.news/AeVbnjQGSOXa5YSJ3…

Twitter API Pricing Prompts WordPress to Drop Automated Twitter Posting

From the official blog of Jetpack, an official WordPress plugin from Automattic:

apple.news
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I look forward to too many clicks and too much reading each week end!
Matt Muir@Matt_Muir28 Apr 2023
Friday! Lunchtime! What happens when you mix too many words and too many links and too much ennui and far, far too much future? WEB CURIOS IS WHAT HAPPENS! Share and 'enjoy', insofar as that's possible! webcurios.co.uk/webcurios-28…
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Readme
Google Search Central
@googlesearchc19 Apr 2023
We’ve added a section on page experience to our guidance on creating helpful content. It covers what we’ve said about page experience before, but in a new way we think helps site owners consider it more holistically. Learn more: developers.google.com/search…

The role of page experience in creating helpful content  |  Google Search Central Blog  |  Google...

developers.google.com
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Google just released performance data on its cookie-less targeting solutions and the early indications are that it works pretty well - about 1-10% decreases in spending, conversions and CTR. blog.google/products/ads-com…

Results from Google Ads’ interest-based advertising testing

Results of Google Ads’ experiments with privacy-preserving signals for interest-based audiences to help drive performance without 3p cookies.

blog.google
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If you work in digital, you should watch this…
Digiday
@Digiday6 Mar 2023
In this video, we explain how Google sought to secure its ad exchange's position atop the broader programmatic advertising marketplace. Video by @petersontee. buff.ly/3kQmFSR
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via @NYTOpinion l “Every senior executive of the several dozen with whom I’ve discussed this issue believes” (completely lacking any data) nytimes.com/2023/03/22/opini…

Opinion | Is Working From Home Really Working? (Published 2023)

The attitude of many Americans toward their jobs appears to have changed during the long pandemic — and not for the better.

nytimes.com
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Thank god.
Ryan Wallman@Dr_Draper6 Mar 2023
It’s a bit hard to sympathise with companies who developed a “metaverse strategy”. Play stupid games, win stupid prizes. thestreet.com/technology/mar…
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I've never had one of these and now feel like I'm not a "real chicagoan"
Chicago History ™️
@Chicago_History21 Feb 2023
Chicago tradition to begin this Week, The Pepper & Egg Sandwich popular in Chicago on Fridays in Lent. “The sandwich is believed to have been originally created by Italian immigrants to Chicago in the late 19th or early 20th century.” Who makes the best version of this sammich?
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Love finding stuff like this. It makes me smile. #adtech
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Hey @DivvyBikes I just saw a man and two kids fishing in the river pull out one of your bikes under the Wells Street bridge
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