@bowmast

Design researcher. https://nitter.cf/t.co/8dMWzFYoRZ. Author of https://nitter.cf/t.co/yhK56e3iwF Sharing at https://nitter.cf/t.co/IVvO0E4g0A. Shipping @mrtappy to make UXers happy

 New Zealand, but not always...
bowmast.com
Joined February 2011
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USERPALOOZA! It’s live. My Field Researcher’s Guide is now available to purchase in TWO delicious flavours. Head to userpalooza.co.nz and take your pick. #userpalooza #designresearch #userresearch #fieldwork #designthinking #uxresearch #customerinsight #knowyourcustomer
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Key findings: #uxresearch #userresearch
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Seems even papier maché plucked turkeys have a 'right way up':
A website CAPTCHA shows six unusually white plucked turkeys in varying orientations, asks the user to select which is the right way up. How odd.

ALT A website CAPTCHA shows six unusually white plucked turkeys in varying orientations, asks the user to select which is the right way up. How odd.

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Locking and loading my research preferences: #userresearch #designresearch
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Review adds layers of thoughtful goodness, reminds me why I wrote in the first place. Thanks @SqInchAnthro
Zach Hyman@SqInchAnthro
17 Aug 2022
My thoughts on (and some of my favorite nuggets from) Userpalooza, @bowmast's must-read book for anyone doing research to understand how and why people do their people-thing in the ways that they do: squareinchanthro.notion.site…

Userpalooza | Notion

I’ve been doing field research long enough to recognize how incredibly useful Nick Bowmast's

squareinchanthro.notion.site
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Sorry trees. I’m in two worlds about being back in the physical world with this mountain of printed transcripts from fieldwork interviews. #designresearch
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Thanks ... and how lucky some of us are to be able to meet face to face again to find this balance of airtime in #userresearch #designresearch.
Pencil & Paper@pencilpaperlabs
4 Jan 2022
User interview airtime #ux #research from the incredible book [UserPalooza A Field Researcher’s Guide] by @bowmast
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Listening. How hard can it be? Ask Global Creative Director at Apple Music, who says they’ve ‘really only just learned to listen’: userexperience.co.nz/?p=2300… #userresearch #uxresearch #designresearch #interviewing
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When someone you respect runs a highlighter through something you believe... thanks @joyclee. #userresearch #empathy
Doctor as Designer@joyclee
14 Apr 2021
#Design @bowmast
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Oh, So that’s where I parked it...
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#OutOfOffice
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In #userresearch, sometimes the most ridiculous questions are the most rewarding: bowmast.medium.com/expert-in…

Expert interview. From zero to heroes.

How much should you know about a topic before you interview someone about it? What if they’re a hero in their field, or even on the field?

bowmast.medium.com
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Submitting my entry for Most Surreal #userresearch 2020: #uxresearch #usability #VR #fittslawmadness
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Stockholm syndrome? #UXresearch #userresearch uxmatters.com/mt/archives/20…
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*Bolt-cutters not required. #uxresearch #userresearch
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Seat select Henry Ford style:
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My new favourite word... #designresearch #userresearch #marketresearch #customerinsight #anecdata
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... to avoid, alongside zoompathy: uxdesign.cc/zoompathy-coming…

Zoompathy: coming to a research project near you?

One of the biggest points of value in conducting qualitative research — putting yourself in your customers’ context — has been wiped off…

uxdesign.cc
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Serious researchers only need apply. A call to leave your jokes and humour at the door during #remoteresearch: medium.com/facebook-research… #userresearch #designresearch

Making Remote Interviews Feel Less Remote

How a rocky start with VC interviews — and one bored, irritated respondent — led me to rethink my approach.

medium.com
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Some great points about the time-boxing and transactional nature of VC based interviews, and the missing cues we usually rely on.
Another one for your quiver of remote research video capture/edit/share pointy things. #userresearch #remoteresearch grain.co/
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