We're an award-winning marketing agency for purpose-driven organizations. We create impact with advertising, PR, web, social media, and content.
Monterey, California
Joined November 2010
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Boots Road Group retweeted
This evening I'll be hosting "Saving Democracy: What Would Lincoln Do?" on Facebook Live, at 6:30 PDT / 9:30 EDT, the 4th in a series of free panel discussions with national experts from the right, middle and left. Hope to see you online! bit.ly/SD4WWLD
Boots Road Group retweeted
Here's a great article on our Saving Democracy event, coming to Facebook Live this Tuesday evening.
An upcoming discussion seeks to improve communication across political divides. The bigger goal of the discussion is more profound, as evidenced by its title, “Saving Democracy.”
The event will take place Tuesday on Facebook Live.
buff.ly/2WSWH2o
Boots Road Group retweeted
Join Mike Madrid (Lincoln Project), Dan Schnur (John McCain), Kristin Olsen (CA GOP) & me online for "Saving Democracy 4: What Would Lincoln Do?" May 26, 6:30-8 pm PDT / 9:30-11 pm EDT. bit.ly/SD4WWLD
Boots Road Group retweeted
Our LATEST EPISODE is on all podcast apps now: How to Communicate in a Crisis — including about #coronavirus — with @cbrentcolburn, based on his experience with the Pentagon, Homeland Security, presidential campaigns, Princeton and more.
Boots Road Group retweeted
How to Attract More People to Your Facebook Group: buff.ly/2OHBIfj via @Agorapulse #FacebookGroups #socialmediamarketing
Boots Road Group retweeted
How to Use Facebook Live to Raise Money For Your Nonprofit » zmb.me/2m1UGRH
How much should you pay for your new website? Read our free e-book for clear, non-technical advice on how to make smart web development budget choices. bit.ly/2KFCHsw
Boots Road Group retweeted
Scared of how easy it is to spend too much on Facebook ads? 12 Techniques to Reduce Your Facebook Ad Spend buff.ly/2oNUrL8 via @SMExaminer #facebookads #socialmediamarketing
On donation pages, nonprofits see 70% abandonment rates of potential donors. Nonprofit Tech for Good shares some key strategies for keeping your organization's supporters invested enough to make a pledge. bit.ly/2mFG2jo
"Some part of their PR strategy is marketing to people who think they’re capable of fitness, versus marketing to people that yes, they are capable of fitness." bit.ly/2oLyLiQ
Nonprofit donor newsletter brings in $2M: "I think the reward of giving is knowing someone’s life is changed by the gift." bit.ly/2o0cUE5
Offering people something that you honestly believe is valuable isn’t just selling, it’s service, in the best sense. This approach aligns very well with the values of a purpose-driven organization. bit.ly/2n2pVfE
Content Calendar Cleanup: How to Refocus Your Nonprofit Communications bit.ly/2mNjQU6
Hosting a panel or Q&A? Give your organization's supporters a way to feel included through livestreaming and engaging directly with your audience. bit.ly/2OdtpYt
Do you know how your organization's monthly supporters feel? "If they start seeing things that don’t fit with what they originally signed up to support, chances are they’ll leave." bit.ly/34yIKsh
Former female Marine’s campaign ad tells an emotional story through revealing the truth bit.ly/2zNZ2iK via @PamelaGrow
Boots Road Group retweeted
Content Calendar Cleanup: How to Refocus Your Nonprofit Communications buff.ly/32d3jsb #contentmarketing #npcomm
Boots Road Group retweeted
Need a few stats for the higher-ups at your organization? 15 Content Marketing Statistics that Prove the Value of Your Efforts buff.ly/2L7qO07 via @convince #contentmarketing #npmarketing
