@Bitly

Bitly makes it easy to create branded links and QR Codes, track every click and scan, and see what’s working. Need Support? DM @BitlyCSChannel

bitly.com/
Joined June 2008
  • Tweets24.4K
  • Following1.6K
  • Followers63.9K
2.6KMedia
"AI slop might be the best thing to happen to real marketers." - Dave Gerhardt, founder of Exit Five. Episode 2 of Click Worthy is live, and we get into all of Dave's hot marketing takes. 🔥 Spotify: bitly.is/ClickWorthyEp2 YouTube: bitly.is/ClickWorthyEp2YT
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The industries making the most QR Codes aren't always the ones getting the most scans. More codes doesn't always mean more engagement. See where your industry lands: bitly.is/QRCodeTrendsX
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Your brand packaging is some of your most untapped real estate. Time to make the QR Code on it work for you. Watch the full video here: bitly.is/YTQRCodesFB
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A click isn't a conversion. Tag your links and QR Codes with UTM parameters in Bitly, and trace every sale, sign-up, and demo straight back to the campaign that earned it. Check it out: bitly.is/CTBlogX
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QR Codes are in their main character era. ✨ We analyzed 1.9 million of them from H1 2026 and found 5 trends reshaping how businesses use them. bitly.is/QRCodeTrendsX

2026 Bitly QR Code Trends Report

We analyzed 1.9 million QR Codes to uncover 2026's biggest trends in scans, industries, customization, and global growth. Get the data.

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After 15 years making tech content, @stephenrobles has a short list for what earns a permanent spot in his workflow: less friction, real ownership, clear answers. Bitly checks every box. See how it's changed his workflow 👉 bitly.is/StephenRoblesBlogX

How I Turned Every Link Into a Branded, Trackable Asset (And You Can Too)

Tech content creator Stephen Robles shares how Bitly helped him build a branded link system with custom domains, QR Codes, and analytics.

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Your traffic didn't disappear. It just got harder to see. 👀 Episode one of Click Worthy: Sam Oh and Tara Robertson on what AI search actually changed. Spotify: bitly.is/Ep1XSpotify YouTube: bitly.is/Ep1X
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Danni's donut shop had the best flavors and the messiest links—one for social, another for email, one for printed materials. Then she found Bitly. Now her analytics show exactly when customers are most engaged. Shorter links. Smarter posting. Watch: bitly.is/Donuts_X
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AI search, private group chats, and buyers who decide before they ever hit your site. That's 2026. Most marketing dashboards are still measuring like it’s 2024. Read the full article to learn more: bitly.is/marketingdashboard

Your Marketing Dashboard Is Lying to You — Here's How to Fix It

Most B2B marketing leaders are flying with a broken altimeter. The dashboard looks healthy — conversions are up, ROAS is strong, AI visibility is growing

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We've been keeping a secret 🤫 We're launching a podcast. Click Worthy, hosted by Bitly CCO Tara Robertson, for marketers who want their work to earn the click, not just take up space in the feed. First episode dropping soon!
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Sophie Miller's community was growing. She just didn't know which channel was driving it. Now she just asks Bitly Assist: What was my top traffic source last week? Answered in seconds. ✅ See exactly how she did it 👉 bitly.is/PLM_X

How to Know Which Marketing Channel Is Actually Driving Conversions

Still guessing which platform converts? Sophie of Pretty Little Marketer shares how she uses Bitly to make the customer journey visible.

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"Marketers should strive to change their mindset from 'how can I get more clicks' to 'how do I make sure I know what's happening with the clicks I do get?'” Our CMO, Tara Robertson, unpacked that with TechRadar Pro in a recent interview: bitly.is/TechRadarProX

'Instinct becomes the backup plan instead of the default': How marketers can beat data overload to...

I spoke to Tara Robertson from Bitly to get her insight into how marketers can better use their data

techradar.com
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Is your team losing hours to dashboards, confidence in results, and budget on strategies that didn’t work? That's the marketing complexity tax. Stop paying it. bitly.is/ComplexityTax_socia…
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Kinda chic to integrate Bitly into the tools you use every day. 💅 No more app-switching, just your campaigns, social, and customer data in one place. bitly.is/Social_integration

Bitly Tech Partner Directory

Discover Bitly partners and apps.

bitly.com
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Al Berrios tripled his revenue with Bitly’s Shopify integration. Every sale now traces back to the exact link that drove it. No UTMs needed. bitly.is/OuterthereCS
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No dashboard required. Just ask Bitly Assist. Pasado’s Safe Haven used to rebuild filters and export CSVs to compare campaigns. Now they ask Bitly Assist, and get answers in seconds. Explore the story ⤵️ bitly.is/Pasadosafehaven

How Pasado’s Safe Haven Saves Hours On Reporting with Bitly Assist

See how Pasado’s Safe Haven streamlines reporting with Bitly Assist, replacing manual work with fast, on-demand answers from their data.

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We asked 264 marketers if they can see the full customer journey. Only 36% said yes. @MarketingProfs breaks down what we found in our 2026 Marketing Visibility Report 👉 bitly.is/Marketing-Profs

Does Marketing Reporting Capture How Customers Actually Behave?

Customer Experience - Most marketers say their reporting does not provide a detailed view of how customers actually move across channels and touchpoints, according to recent research.

marketingprofs.com
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The marketing visibility gap, by the numbers: 📊 56% act on gut over data 🎯 18% know what's working Bitly CMO Tara Robertson digs in with @diginomica ⤵️
diginomica@diginomica
Jul 31
.@Bitly has found that Marketers are struggling to act on data and analytics to improve performance. @bmosherzinck takes us through Bitly’s new report on the visibility gap in marketing as CMO Tara Robertson shares her thoughts: bit.ly/3TtMUja
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63% of marketers say measuring engagement is easy. Only 55% say the same about measuring revenue impact. See what the data reveals in our latest Marketing Visibility Report 👇 bitly.is/MVR26
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AI is only as good as the prompts you give it. Get more from Bitly Assist and your favorite AI tools with 40+ ready-to-use prompts for reporting, link analysis, performance monitoring, and more. Copy. Paste. Tweak. Go. 👉 bitly.is/PromptLibraryAI
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