New map unlocked: Yerevan. Bidease is heading to @wnconf Yerevan'26 on October 15–16 at The Alexander, meeting game developers, publishers, and growth teams from across the region. This time, we're bringing a game with us. Three heroes are waiting for you: → The Summoner brings new players into your game → The Necromancer brings churned players back to life → The Alchemist turns every impression into gold Behind them: user acquisition, retargeting, and monetization. Scratch a card to reveal your target, try your luck at our claw machine, and grab the Bidease Legendary Drop sticker pack while it lasts. Prefer talking UA, ROAS, and LTV over playing? Our team will be there both days. Book a meeting via the WN Hub app or send us a DM. Choose your hero and grow your game with ease.

Every campaign pays to learn. The question is how much. It's called the cold start. At launch, a platform doesn't know what “good” looks like for your app or campaign structure. At Bidease, we use a broad neural network model to help you bid on proven market patterns from day one. The caveat: Neural networks don't replace your campaign's own data. They get you there faster and cut your testing costs. As real conversions come in, we introduce four more models to tune toward your target CPA, ROAS, and budget. Dig deeper: hubs.la/Q04yRxy00

Berlin. London. LA. And now, Barcelona. We've loved every stop this year, so we're back for one more. On October 1st, Sema Ece Toker, Kevin Keller Medina, and Valeria Chikalova will be representing Bidease at @TweetSingular UNIFY Barcelona. Planning Q4? Thinking about programmatic for 2027? Come find our team. See you soon, Barcelona! Register here 👉 events.singular.net/unify-ba… 📍 Renaissance Barcelona Hotel 📅 Thursday, October 1 🕐 14:00–21:30

Many people in mobile user acquisition did not set out to work in mobile user acquisition. Winnie Wen applied to more than a hundred jobs she could not define, at a time when she did not own a smartphone. Fifteen years later she left Jam City as VP of User Acquisition, running marketing across a catalog of 20+ titles. She joined Dennis Mink on the Just One Thing podcast to talk about the resets that reshaped the industry along the way. We explore: • The Wild West era: what it was like when nobody had written the UA playbook yet • Ten live titles, one small team: how she ranked a deep portfolio by revenue and urgency • Saying no with data: the hardest skill she learned, and how she delivers it to execs • Where AI actually lands: creative, iteration, and campaign ops, with a person still driving it Adaptation is the job. Read the full breakdown here: bidease.com/blog/winnie-wen-… Subscribe to the Just One Thing podcast for more: bidease.com/podcast

What a jam-packed quick week in London! We kicked things off at @AppGrowthSummit last Thursday and just wrapped up an incredible time at @gamesforum London. We had so many meaningful conversations with customers and prospects, and loved sitting in to hear the latest UA strategies from our amazing partners. We capped off the trip with our Michelin Table dinner at Luca with key customers. Nothing beats getting quality time in person with our London community! Our EMEA team will be out and about at various events across Europe over the next few weeks. Keep an eye out - we hope to connect with you soon!

Just wrapped up an amazing time at @AppGrowthSummit London! It was fantastic to connect with over 200 attendees and dive into such insightful content sessions throughout the day. Between the sessions, our team had some incredibly productive meetings and inspiring conversations with fellow industry leaders and marketers. A definite highlight for us was our session with Apurva Dubey from @JustEatTakeaway. A huge thank you to her for taking the time to join Sema Ece Toker on stage! To top it all off, the London weather held up beautifully. We couldn't have asked for a better way to end the day than with an evening of networking out on the lawn, overlooking the iconic Tower Bridge. Thank you to the AGS team and everyone we connected with. We are already looking forward to the next AGS event later this month in San Francisco!

We're looking forward to @AppGrowthSummit London on Thursday and seeing our very own Sema Ece Toker take the stage with Apurva Dubey from @JustEatTakeaway to discuss UA strategy. Whether you're a current partner or just looking to learn more about what Bidease can do for your app, let's connect! 📷 Thursday, Sept 3rd | 📷 Tower Hotel, London 📷 Register here: appgrowthsummit.com/events/a… Will you be there? Let us know below!

Join us for dinner to cap off what will be a wonderful @gamesforum & Appsforum in London as we bring our Michelin Table Series to London! Since 2018, Luca has held a Michelin star for its distinctive take on “Britalian” cooking: British ingredients brought to life through Italian technique. Bidease is taking over Luca's private terrace, bringing together a select group of senior leaders in growth marketing. Expect dishes like agnolotti cacio e pepe with British winter truffle, and roast Orkney scallops with 'nduja, followed by a tiramisu that’s earned a reputation as one of the city’s finest. An evening of exceptional food, thoughtful conversation, and good company. RSVP to reserve a seat at the table → luma.com/rdqzx05k 📍: Luca, London 📅 : Tuesday, September 8th ⏰: 6:15

We're heading to @AppGrowthSummit London on September 3rd and hope to see you there! Catch Kevin Keller Medina and Sema Ece Toker at the event to talk mobile growth, campaign scaling, and everything in between. Whether you're a current partner or just looking to learn more about what Bidease can do for your app, let's connect! 🗓️ Thursday, Sept 3rd | 📍Tower Hotel, London 🔗 Register here: appgrowthsummit.com/events/a… Will you be there? Let us know below!

Another ChinaJoy in the books! 🎬 Here's a look back at our time in Shanghai — the conversations, the energy, and everything in between. Thanks to everyone who stopped by. See you at the next one 🚀 #ChinaJoy2026

How do you win user attention in a crowded fintech space? Join us at @TweetSingular UNIFY LA for our fireside chat: "One App Among Six: How Dave Wins Attention in a Crowded Fintech Category." Michele Webb (Bidease) and Melissa Lertsmitivanta (Dave) will share actionable insights on standing out, retaining users, and finding the right growth partners. Wed, Aug 19, 2026 | 2:00 PM The Proper Hotel - Santa Monica, CA Will we see you there? events.singular.net/unify-lo…

Bidease is heading to Singular's UNIFY in LA on August 19th. Michele, Ross and Courtney from our team will be there talking supply intelligence, in-app programmatic, and what's actually moving the needle in UA right now. Register here: hubs.li/Q04nYbz20 Want to grab time with us while we're there? Reach out and we'll set it up. Looking forward to seeing you there. @TweetSingular

5 days to go! 🇨🇳 We're counting down to ChinaJoy 2026 and getting ready for Shanghai. Find Bidease at Hall W3, Booth W3C102, July 31 - August 2. Stop by to talk about how we help developers market and monetize apps. Or... just grab some swag, coffee and say hello. See you soon! #ChinaJoy2026

→ The Michelin Table: New York ​For one night, we’re hosting a select group of senior growth marketers at one of New York’s longest-running Michelin-starred restaurants. ​Gramercy Tavern is serving up a seasonal, chef-curated dinner just for us in a private setting built for real conversation. ​Expect thoughtful courses and time to connect away from the usual meeting-room pace. RSVP to reserve a seat → luma.com/nuyzo7el ​📍: Gramercy Tavern, New York 📅 : Wednesday, August 12th ⏰: 6:00pm ​Spots are limited.

App Growth Summit Berlin 2026 is officially in the books. Sold out. 450+ app growth experts and marketers. Two days at The Spreespeicher. A highlight was hosting a fireside chat between our own Artur Lukasevic and Rovio Entertainment’s Leyla Dolgikh: "Smarter on Paper, Reactive in Practice: What AI Still Gets Wrong in UA Analytics,". We dove deep into the realities of creative production, predictive LTV, and budget automation. The biggest takeaway? AI writes a fantastic SQL query, but it’s definitely not ready to run your budget completely unsupervised just yet. Huge thanks to the @AppGrowthSummit for having us, and to everyone who stopped by to chat. We’re already looking forward to the next one in London on September 4th!

Almost two weeks from now, the global games industry lands in Shanghai — and so do we. Bidease is joining ChinaJoy 2026 to meet the developers and publishers shaping the next wave of mobile growth. You'll find our team at Booth W3C102 in the BTOB zone, ready to talk user acquisition, retargeting, and monetization — and how AI-driven programmatic fits into your global expansion plans. Already building your ChinaJoy agenda? Save a slot for us — DM to schedule a meeting. 📍 W3C102, BTOB zone · July 31 – August 2 #ChinaJoy2026

Bidease turns 10! In 2016, we started with a simple conviction: mobile advertising could be smarter, more transparent, and genuinely performance-driven. A decade later, that conviction has grown into a full-stack programmatic platform trusted by app marketers around the world. What we're most proud of isn't the technology alone. It's the partnerships. Every campaign, every integration, every optimization sprint happened because clients trusted us with their growth. Thank you for that trust. To our team across the US, Europe, the Middle East, and China — this milestone is yours. Here's to the next ten. 🚀