Founder of Markify (now a part of Questel) - Trademark searching and watching. Father, runner, skier.

Stockholm
Joined September 2007
Benoit Fallenius retweeted
Discover the new ChatGPT powered trademark search: markify.com/blog/Markify/Que…
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Benoit Fallenius retweeted
I haven't used Stack Overflow since ChatGPT came out.
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Benoit Fallenius retweeted
LP asking a VC how their portfolio did in 2022
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Benoit Fallenius retweeted
I don't think people understand the monumental changes coming to software this decade. Quick thread:
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As Klarna grew "senior execs" surrounded me demanding; focus, priority, strategy Never felt right & never worked Back to organic, iterative, testing tons of things = worked Don´t lead from "board room" Lead from "trenches" Now @nntaleb has given me a word for it: Anti-fragile
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Benoit Fallenius retweeted
A fast growing Markify is happy to welcome three new members to our global account management team. markify.com/blog/Expanding-g…
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A "bedtime story" I did not fall asleep while reading is the contrarian, highly educational, 16 year long Klarna fundraising story, by the Klarna founder himself @klarnaseb (scroll down to "A bed time story"): flatcapital.com/en/about-us/
Replying to @nntaleb
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Benoit Fallenius retweeted
If you want to start a startup, it's good to know about multiple, unrelated things. Startups often depend on 4 or 5 different kinds of knowledge, and it's great if they can all be found in 2 founders.
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Benoit Fallenius retweeted
Historically, renaming things has not been a good sign. It usually falls on a continuum from bogus (liberty sausages) to totalitarian (Kampuchea). Though one end of this continuum is comparatively harmless, there is nothing good on it. Productive people have other things to do.
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Ruby brilliant. Heinz Ketchup Made a 570-Piece, All-Red Puzzle for You to Solve, Slowly musebycl.io/makers/heinz-ket…
Benoit Fallenius retweeted
It looks like suddenly, having 20+ years of experience of not clubbing, not going out for drinks, working remotely, being in video calls all day long, and, most importantly, having a bad haircut has become a huge competitive advantage.
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Benoit Fallenius retweeted
It’s my birthday. I’m 68. I feel like pulling up a rocking chair and dispensing advice to the young ‘uns. Here are 68 bits of unsolicited advice which I offer as my birthday present to all of you. kk.org/thetechnium/68-bits-o…
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Benoit Fallenius retweeted
Underrated skill for founders: Altitude shifting. People are often either good at high-level strategy or atomic-level execution, but rarely both. It's the ability to zoom out & paint the 5 yr vision, and then drop down into the weeds of day-to-day, & see how the two connect.
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Benoit Fallenius retweeted
Newly founded startups have no choice but to delight their customers. They don't have enough power to maltreat them. One of the most important things the founders can do as the startup grows is to continue to insist on delighting customers.
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Benoit Fallenius retweeted
One of our funny blind spots: * When facing a headwind: we are very aware of it, and attribute our issues to it * When benefiting from a tailwind: we’re often blissfully unaware of it, and attribute success to our own talent Seeing this so often (including in myself)
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Unexpected ad from @McDonalds / McDelivery draws a smile. In Swedish interior magazine Sköna Hem. Tr: "Really good taste. Now in your home."
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