Anurag Wadehra

Highly nuanced takes on US-GTM (🇮🇳<>🇺🇸) for first-time Indian founders. 👇 Here's a link to Anurag Wadehra's (@awadehra) practical nuances on US-GTM written for @BlumeVentures in which he answers many fundamental questions on accomplishing the US GTM journey for first-time founders from India. [Highly nuanced takes. Only those who are going through this journey will relate.] Link: bit.ly/49grgkI (Excerpts below) 1) Don't make US your primary market at the outset. It takes at least 2-3 years in the trenches before any success. The reason is simply, elongated or absent feedback loops. 2) Don't keep your legs in two boats at the same time. This is disastrous. And I can vouch for this from our own experience. In Anurag's words, which I firmly believe is true as bible, trying to crack two markets simultaneously is like running two start-ups. 3) Resist the temptations of low-hanging fruits. Instead theorise a strategy to get fit. 4) Set-up a separate B/S & P/L for US-GTM; I can't emphasis this enough from a CFO's office perspective. Set aside funds separately for your US-GTM efforts. PS: Reading such nuanced takes from Anurag, I would bet my last $ on his courses over simply having to spend 2-3 years learning by experience. Note: No affiliation with either Blume Ventures or Anurag.

While the entire tech-twitter was busy deciphering the drama that is unfolding at OpenAI's office, @BlumeVentures decided to drop a diamond. They published a detailed work on 0-$1Mn (cross-border) journey for Indian start-ups . I read the entire report and agree with each and every point mentioned. One often overlooked aspect of selling to the US markets is when founders don't re-visit the PMF challenge when entering US The author (Ravi) has aptly articulated this problem in this article. Attaching an extract for ease of reading. Link to the article: blume.vc/commentaries/breaki…