@artversion

We Design Experiences® — a leading creative agency specializing in branding, web design, UX/UI and graphic design.

 Chicago
artversion.com
Joined March 2009
  • Tweets4.2K
  • Following3K
  • Followers9.9K
855Media
We’ve learned a lot from testing with blind and low-vision users. Some of the most important accessibility issues only become clear when someone actually starts using the experience. artversion.com/blog/passing-…

Passing an Automated Accessibility Test Isn’t Good Enough

ArtVersion agency elaborates on Passing an Automated Accessibility Test Isn’t Good Enough

artversion.com
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entrepreneur.com/building-a-…

Building a Better Website Means Deciding What to Remove. Here's What to Ask Before You Start.

A redesign is more than a marketing project. It's a deadline for decisions about who matters most, what the business is really selling and what no longer deserves space.

entrepreneur.com
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This is how design doesn’t simply reflect culture, but gradually shapes what people recognize, trust, expect, and eventually accept as normal. Link: inc.com/goran-paun/design-ac…

Design Actively Shapes Culture

How visual and digital design becomes part of what people recognize as normal.

inc.com
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When to Stop Prompting: When AI Problems Require Better Systems hubs.li/Q04ym0Sx0 from @AbridgeHQ @wittycircuitry @artversion @darialrudnik @uttam_alld and more

When Better AI Prompts Aren’t the Answer

Senior Executive AI Think Tank experts explain when leaders should stop refining AI prompts and rethink the data, workflows, tools, models or processes behind them.

seniorexecutive.com
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ArtVersion received eight @W3Awards this year, recognizing work across digital design, user experience, and development. We’re grateful for the recognition and proud of the team behind it.
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Design puts ideas into circulation. Through repetition they start feeling familiar — which is how “current,” “credible,” and “normal” get made. New on Inc.: inc.com/goran-paun/design-ac…

Design Actively Shapes Culture

How visual and digital design becomes part of what people recognize as normal.

inc.com
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Post-Cookies: How Agencies Are Finding New Ways To Prove Marketing ROI hubs.li/Q04xVZM50 from @eldoublee @artversion @tessarna70 and more

Council Post: Post-Cookies: How Agencies Are Finding New Ways To Prove Marketing ROI

The need for meaningful proof hasn’t changed, but the strongest approaches today may look different from the familiar dashboards and attribution models of the past.

forbes.com
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Technology changes the cost of producing an interface. It does not change the cost of understanding one. entrepreneur.com/building-a-…

Your Website Is Built on a 1,000-Year-Old Idea. Here's Why It Matters More Than Ever.

Modern websites may rely on sophisticated technology, but the principles that make them understandable are centuries old.

entrepreneur.com
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artversion.com/blog/when-con…

When Conversion Optimization Starts Working Against Conversion

Pop-ups, rewards, urgency prompts and gamified offers can increase interaction while weakening the buying journey. UX should optimize the whole experience.

artversion.com
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Small Brands, Micro-Influencers hubs.ly/Q04xvnvX0 from @blndpr @larsv @Natl_Positions @elqudsi @danielle_sway @artversion and more

Council Post: Small Brands, Micro-Influencers: How To Partner For Holiday Campaigns

With smaller influencers outperforming bigger names in terms of ROI, smaller brands are turning micro- and nano-influencer partnerships into scalable holiday campaigns.

forbes.com
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How To Protect CTV Ad Spend From AI-Enabled Fraud hubs.li/Q04xhFDD0 from @tonyadam @ajayprasad_ @eldoublee @artversion @tessarna70 @digiwebsol @ipromote @packardae and more

Council Post: How To Protect CTV Ad Spend From AI-Enabled Fraud

Artificial intelligence has made it easy for fraudsters to generate fake clicks, bot traffic and even synthetic “viewers” for connected TV ad campaigns.

forbes.com
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artversion.com/blog/why-nati…

Why Native Gutenberg Blocks Are a Strong Foundation for Future-Ready WordPress Builds

ArtVersion agency elaborates on Why Native Gutenberg Blocks Are a Strong Foundation for Future-Ready WordPress Builds

artversion.com
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How Design Systems Are Turning Brand Voice Into Brand Behavior hubs.li/Q04wswrw0 Written by @artversion of @artversion

Council Post: ​How Design Systems Are Turning Brand Voice Into Brand Behavior

Design systems bring visual standards, content guidance and interaction patterns into a shared framework.

forbes.com
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Growing Entry-Level Agency Talent Into Leaders In An AI-Enabled World hubs.li/Q04wFhM50 from @digiwebsol @cs_websolutions @artversion and more

Council Post: Growing Entry-Level Agency Talent Into Leaders In An AI-Enabled World

How can entry-level talent build the judgment needed to lead with AI taking over some of the work that helps them master the basics at the beginning of their careers?

forbes.com
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The Real Challenge of Scaling AI Beyond the Pilot hubs.li/Q04w-gZZ0 from @wittycircuitry @jangid_hastimal @artversion @uttam_alld and more

What It Really Takes to Commercialize AI at Scale

AI Think Tank members explain what robotaxis reveal about scaling AI, from regulation and trust to operations, reliability and economics.

seniorexecutive.com
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The AI Fluency Trap: When Familiarity Looks Like Expertise hubs.li/Q04vQCqB0 from @artversion @wittycircuitry @uttam_alld and more

The AI Fluency Trap: When Familiarity Looks Like Expertise

Senior Executive AI Think Tank experts explain how leaders can move beyond AI search, summaries and drafting to build genuine fluency through workflow redesign, experimentation, context and better...

seniorexecutive.com
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Why good interfaces should know when to slow down. AI made everything faster, but design should know when to pause. inc.com/goran-paun/why-good-…

Why good interfaces should know when to slow down

AI made everything faster, but design should know when to pause.

inc.com
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Growth adds people, systems, channels, and complexity. Without a shared framework for decisions, coherence can start to erode across the customer experience. New in Entrepreneur: entrepreneur.com/building-a-…

How Growing Companies Lose Coherence — and What It Costs Them Over Time

As companies scale, experience coherence erodes across teams and channels. Four anchors keep the customer experience recognizable over time.

entrepreneur.com
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The Human Side of AI: Building Better Customer Relationships hubs.li/Q04t68Jk0 from @wittycircuitry @darialrudnik @artversion @uttam_alld and more

AI Customer Experience: How to Build Trust, Not Transactions

Discover how leaders can use AI to improve customer experience, reduce friction, personalize interactions and strengthen human connection without sacrificing trust.

seniorexecutive.com
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