We help founders turn ideas into products.
Joined June 2025
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Every month we advise a handful of founders working on new apps.
We meet weekly to talk strategy and design, and pair them with the resources and talent they need to ship their app.
appclub.design
16 years ago today, Instagram launched on the Apple App Store.
October 6, 2010
One of the fastest growing and highest retention apps of all time.
BoomBap launches today.
For the first time ever, feel your music
Instantly playable games have landed on Instagram
Just tap the game right on the feed and it opens up without having to leave the app.
It looks like Meta is pulling from their Horizon games inventory--originally intended for VR games.
You no longer need the DoorDash app to order DoorDash
iMessage is the first and final app
You can now just text DoorDash and let it order for you. It’s proactive, learns from your repeat orders, and helps you find the best deals and new spots.
Just tell it what you want without any extra setup. Ask it to reorder your usual, or add it to a group text to collect everyone’s orders. You can even send a photo of your fridge and it’ll tell you what ingredients you’re missing for a recipe you want to make and deliver the ingredients to your doorstep.
We believe agents are a new app paradigm and are building for that future at @AIatDoorDash, with a lot more to come. This feature is in beta in the US, would love for you to let us know what you think! Waitlist: doordash.com/text
The new Wabi:
- Messaging app for friends
- Make apps for group chats
- No feed, public posting, etc
Major pivot from v1
Introducing Wabi 2.0: a new kind of messenger that makes apps and gets things done for you and your friends.
We’re building the OS for the agentic era - software that adapts to your life, gets things done, and makes more room for the people and things that matter.
Invite-only to start. Download Wabi to get on the waitlist. First come, first served.
Founder of Instinct:
< Instinct free forever
< Payments not ads
< Apps are over
My conversation with Noah Shinn (@noahrshinn), founder of Instinct.
Noah is building a personal AI assistant. It's still invite only, has spent nothing on marketing, and is growing roughly 10% A DAY.
This is his first long conversation about the company.
We discuss:
- Why Instinct doesn't have an app
- Buying compute months ahead of exponential demand
- How users learn to trust it with a credit card
- Safety and security
- Agents coordinating with other people's agents
- Instinct's business model
- Apps built on consumer inertia
- and more
Enjoy!
Timestamps:
0:00 Intro
4:11 What people are using AI agents for
15:07 Rethinking travel, reservations, and the internet
22:43 Trust, privacy, and personal data
27:50 The business model behind Instinct
38:04 How existing businesses will adapt
47:55 Designing a personal assistant people love
53:15 Growth, compute, and competing with Big Tech
1:11:44 What’s next for Instinct and personal AI
OpenAI set to release "o" it's "always-on assistant" on Dev Day this coming Tuesday.
Looks to be their response to Grok Bot and Muse. Another pony joins the race
From the team behind @MakeGizmos, Meta has a new app called "Pocket"
A platform to "create, share, and discover gizmos with friends."
Scoop by @BusinessInsider
appClub retweeted
Everyone keeps asking me what I've been up to since shutting down my startup
Well, it's called @ApplicationClub
appClub retweeted
I built a messaging app where you can only send photos:
The camera is hidden behind a blurred background so it comes up instantly
Ft: @viaaaaron
DoorDash launches a Corner-dupe called "Zesty"
"A new food discovery app to help you find the best local places"
Discovery apps are not going away: @buildyourcorner @superlocalmaps
