I just published Solving The App Discovery Problem link.medium.com/LdEAVPTaZsb
Appfluencer® retweeted
lol
I read @eric_seufert's numerous well-researched, detailed and insightful posts on the effects of Apple's ATT implementation and distilled it all down to this 18 second video.
Nicely done!
Here's a lap from one of my races at Laguna Seca @WeatherTechRcwy last weekend. It was an honor to drive this 1970 Mustang Boss 302 and help celebrate @Ford's history in Trans-Am racing… and we had a lot of fun out there. #MontereyCarWeek
Appfluencer® retweeted
We’re honoring the earliest of our supercar heritage with the 2022 #FordGT Heritage Edition, modeled after the 1964 prototypes.
John Koetsier said it best, “Business as usual is over for mobile app marketers. The way we’ve done mobile growth for a decade is largely dead on iOS, and the clock is ticking on Android too...”
Learn more, visit "Privacy Island Summary" for details.
ow.ly/QLoX50Fvfq1
Appfluencer® retweeted
PRIVACY ISLAND - When the connective tissue of device ids is surgically removed…
Learn more at: ow.ly/CsOY50FsXGu
PRIVACY ISLAND - When the connective tissue of device ids is surgically removed…
Learn more at: ow.ly/CsOY50FsXGu
Appfluencer® retweeted
Founders, there are so many posers in the startup world who will embellish the knowledge they have. Before accepting advice, first try to deeply understand if the giver of said advice is credible.
Appfluencer® retweeted
2/ When I hear companies say that tracking cannot be achieved with only 1st party data, Im reminded of the Simpsons episode in which Sideshow Bob explains that his tattoo that reads “Die Bart Die” is German for “The Bart The” -> “No one who speaks German can be an evil man!” – at Austin, TX
Appfluencer® retweeted
Hey founders. Once you get a term sheet the leverage becomes yours. I highly recommend you flip the script and do a 1 hour pitch meeting where the vc has to tell you where the company ought to go and how. It’s a great way to weed out bad visions fits.
Interview with PocketGamer regarding an upcoming MasterClass, March 9, about capturing the value of data and using it in your mobile game.
pocketgamer.biz/interview/75…[…]ght-time-can-make-your-game-more-profitable-with-less-work/
#MobileGame #dataprivacy #BusinessIntelligence
Appfluencer® retweeted
Based on my many years experience, I’ve developed 24 laws of ad tech product management. These are “laws”, meaning they are always true, everywhere. Thread...
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New post on @mobiledevmemo: “Allow this app to personalize advertising for you?” mobiledevmemo.com/allow-this… – at Dallas, TX
Appfluencer® retweeted
Is EA the only large (>=$100MM / year in mobile bookings) mobile games publisher to have experienced a decline in installs since the start of COVID? – at Austin, TX
Once the IDFA lockdown goes into effect there will be companies reliant on user acquisition who fail to understand the negative impact of the opt-in requirements or understand how future campaign performance could be negatively impacted.
ow.ly/VrnH50CsaEj
COVID has created an environment where kids are connecting online with services like Twitch and Discord to hang out with friends while playing games. I never anticipated our son and his friends streaming the presidential debates while gaming 😀
ow.ly/kWRv50CozbX
The article says that transparency would have helped... Not so sure based on the specific issue highlighted since it happened on the backend. Not sure I agree with the method of disclosure. Thoughts?
adexchanger.com/platforms/fa…
