
Professional #localization, #translation, #videoproduction, & multilingual #marketing services
Alexandria, VA
Joined May 2009
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QA checker: "number mismatch" 🚨
1,000 → 1 000 in French: same value, French uses a space. False positive.
1,000 → 100: the value changed. Real error.
A warning is a question, not a verdict: check the value, check the locale, then decide. Lesson 17 → academy.alconost.com
▶ Full Module 3 (6:31): instagram.com/reel/DeoUJ8xj7…
He asked for "strength and honor." He got "beef noodles, medium spicy." 🍜
Once it ships, every native speaker reads it: your app, your website, your game. Check it with people who speak the language.
Seen a worse one in the wild?
alconost.com
Automated translation QA: one bracket broke a launch in 11 languages 🐛
My advice: never ask a human to check what a rule can check.
QACAT · Lesson 1 → qacat.alconost.com
▶ Full Module 1 (3:46): instagram.com/reel/DerNkQegF…
Five typos or one reversed instruction — which would you ship? 📉
A: 5 spelling slips, users still archive right. B: 0 typos, but "swipe right" instead of left — users lose their mail.
Weight errors by impact: 5×1 = 5 vs 1×10 = 10. Lesson 16 → academy.alconost.com
▶ Full Module 3 (6:31): instagram.com/reel/DeoUJ8xj7…
Will AI replace translators? The obituary was premature 📰
A record $72.6B industry (Nimdzi 100, 2026); 50%+ of pro translation starts as a machine draft a human gets right.
Translation didn't die. It changed jobs. AI drafts — people make it right.
alconost.com
Error or preference? ⚖️
"Your settings are saved" vs "have been saved": same meaning, no rule picks one — preference, not an error. "Woohoo! Your settings are saved!" when the style guide says calm, no "!" — style error.
Cite a rule or a real defect. Lesson 15 → academy.alconost.com
▶ Full Module 3 (6:31): instagram.com/reel/DeoUJ8xj7…
What China actually plays 🇨🇳🎮
PC: MMO, FPS, TPS, strategy (SLG). Mini games: the new home of casual, a mass audience. Mobile: every genre works… except racing, where you pay the price in UA.
Ilya Gutov, CEO of Meridian Play, on our podcast.
alconost.com
Which AI model should translate your app? Wrong question. 🌍
No single model wins every language. Localize.io routes each language, and every pass (translate, review, check), to the model that writes it best. Your agent rides the same lines over MCP.
$5 credit → localize.io
Translation error severity ⚠️
"Delete 24 photos? They will be temporarily deleted." Intended: permanently. Category: accuracy. Severity: the user deletes believing they can restore — they can't. Critical.
Type first, then consequence. Lesson 14 → academy.alconost.com
Entering China's game market? 4 obstacles between your game and China 🇨🇳🎮
1. A different ecosystem
2. Not knowing the audience
3. Regulations (a license + a local publisher)
4. Going it alone
Ilya Gutov (Meridian Play) on our podcast.
alconost.com/en/services/gam…
Terminology error or accuracy error? 🏷️
Glossary: "Log in". Screen says "Sign in" — meaning kept, approved term not followed: terminology. Screen says "Log out" — meaning changed: accuracy.
Same button, two different problems. Lesson 13 → academy.alconost.com
Good AI engine ≠ good translation 📊
Check 1, before the work: compare raw output from a few engines to pick one. Check 2, after delivery: judge the final edited text.
A strong engine score doesn't prove the delivery is good. Lesson 11 → academy.alconost.com
How to turn a podcast into Reels: 1 episode → 10 Reels, in 5 steps 🎙️→📱
Drop in the episode. Say what you want in plain words. It finds the moments, the Reels land with captions, and you fix anything in words.
Try it → studio.alconost.com
Comparing translation quotes for your game? Read this first 🧵
🧵 JUST TRANSLATE IT — S3 Ep. 9: "No Questions."
Bat: animal or club? Light armour: not heavy, or glowing? "You": du or Sie? One translator guessed all three wrong. Marta asked — Ada answered in a minute.
Don't ask who'll bother you least. Ask who will ask. alconost.com
Fixed one wrong term in an AI translation? You're not done 🔎
Search the file: 4 more "desktop" hits. 3 are the same error, 1 ("Download the desktop app") is correct. Don't replace all.
Confirm → search → check every hit → fix. Then tell the PM. Lesson 10 → academy.alconost.com
Comparing translation quotes for your game? Read this first 🧵
🧵 JUST TRANSLATE IT — S3 Ep. 8: "The Handoff."
One quote sent a .docx table; copied into the game by hand it got a wrong key, a line left in English, a translated {name} tag. The other sent back the game's own file — straight into the build.
Ask what comes back. alconost.com
Light vs full post-editing ✏️
AI draft: "In the event that the sync is not completed, the restarting of the app is required."
Light edit: "If the sync does not complete, restart the app."
Full edit: "Sync didn't finish? Restart the app."
The brief sets the depth. Lesson 09 → academy.alconost.com
MT post-editing: fix it or start over? ✅✏️🔁
Matches the source → accept. One wrong term → edit. "Trash deletes photos in 3 days, unless shared" when the source says keeps them 30 → retranslate.
Shortest reliable route to correct. Lesson 08 → academy.alconost.com













