Professional #localization, #translation, #videoproduction, & multilingual #marketing services

Alexandria, VA
Joined May 2009
QA checker: "number mismatch" 🚨 1,000 → 1 000 in French: same value, French uses a space. False positive. 1,000 → 100: the value changed. Real error. A warning is a question, not a verdict: check the value, check the locale, then decide. Lesson 17 → academy.alconost.com ▶ Full Module 3 (6:31): instagram.com/reel/DeoUJ8xj7…
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He asked for "strength and honor." He got "beef noodles, medium spicy." 🍜 Once it ships, every native speaker reads it: your app, your website, your game. Check it with people who speak the language. Seen a worse one in the wild? alconost.com
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Automated translation QA: one bracket broke a launch in 11 languages 🐛 My advice: never ask a human to check what a rule can check. QACAT · Lesson 1 → qacat.alconost.com ▶ Full Module 1 (3:46): instagram.com/reel/DerNkQegF…
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Five typos or one reversed instruction — which would you ship? 📉 A: 5 spelling slips, users still archive right. B: 0 typos, but "swipe right" instead of left — users lose their mail. Weight errors by impact: 5×1 = 5 vs 1×10 = 10. Lesson 16 → academy.alconost.com ▶ Full Module 3 (6:31): instagram.com/reel/DeoUJ8xj7…
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Will AI replace translators? The obituary was premature 📰 A record $72.6B industry (Nimdzi 100, 2026); 50%+ of pro translation starts as a machine draft a human gets right. Translation didn't die. It changed jobs. AI drafts — people make it right. alconost.com
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Error or preference? ⚖️ "Your settings are saved" vs "have been saved": same meaning, no rule picks one — preference, not an error. "Woohoo! Your settings are saved!" when the style guide says calm, no "!" — style error. Cite a rule or a real defect. Lesson 15 → academy.alconost.com ▶ Full Module 3 (6:31): instagram.com/reel/DeoUJ8xj7…
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What China actually plays 🇨🇳🎮 PC: MMO, FPS, TPS, strategy (SLG). Mini games: the new home of casual, a mass audience. Mobile: every genre works… except racing, where you pay the price in UA. Ilya Gutov, CEO of Meridian Play, on our podcast. alconost.com
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Which AI model should translate your app? Wrong question. 🌍 No single model wins every language. Localize.io routes each language, and every pass (translate, review, check), to the model that writes it best. Your agent rides the same lines over MCP. $5 credit → localize.io
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Translation error severity ⚠️ "Delete 24 photos? They will be temporarily deleted." Intended: permanently. Category: accuracy. Severity: the user deletes believing they can restore — they can't. Critical. Type first, then consequence. Lesson 14 → academy.alconost.com
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Entering China's game market? 4 obstacles between your game and China 🇨🇳🎮 1. A different ecosystem 2. Not knowing the audience 3. Regulations (a license + a local publisher) 4. Going it alone Ilya Gutov (Meridian Play) on our podcast. alconost.com/en/services/gam…
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Terminology error or accuracy error? 🏷️ Glossary: "Log in". Screen says "Sign in" — meaning kept, approved term not followed: terminology. Screen says "Log out" — meaning changed: accuracy. Same button, two different problems. Lesson 13 → academy.alconost.com
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Good AI engine ≠ good translation 📊 Check 1, before the work: compare raw output from a few engines to pick one. Check 2, after delivery: judge the final edited text. A strong engine score doesn't prove the delivery is good. Lesson 11 → academy.alconost.com
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How to turn a podcast into Reels: 1 episode → 10 Reels, in 5 steps 🎙️→📱 Drop in the episode. Say what you want in plain words. It finds the moments, the Reels land with captions, and you fix anything in words. Try it → studio.alconost.com
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Comparing translation quotes for your game? Read this first 🧵 🧵 JUST TRANSLATE IT — S3 Ep. 9: "No Questions." Bat: animal or club? Light armour: not heavy, or glowing? "You": du or Sie? One translator guessed all three wrong. Marta asked — Ada answered in a minute. Don't ask who'll bother you least. Ask who will ask. alconost.com
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Three words, two right answers each 👇 Bat: Fledermaus or Schläger. Light armour: Leichte Rüstung or Licht-Rüstung. You: du or Sie. A translator with no questions guessed: a club, glowing armour, and a game that talks like a bank.
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Marta asked three questions. Ada answered in a minute: the animal (cave level), not heavy, du (cosy game). No questions isn't confidence — it's a guess. Don't ask who'll bother you least. Ask who will ask.
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Fixed one wrong term in an AI translation? You're not done 🔎 Search the file: 4 more "desktop" hits. 3 are the same error, 1 ("Download the desktop app") is correct. Don't replace all. Confirm → search → check every hit → fix. Then tell the PM. Lesson 10 → academy.alconost.com
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Comparing translation quotes for your game? Read this first 🧵 🧵 JUST TRANSLATE IT — S3 Ep. 8: "The Handoff." One quote sent a .docx table; copied into the game by hand it got a wrong key, a line left in English, a translated {name} tag. The other sent back the game's own file — straight into the build. Ask what comes back. alconost.com
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Same German, same Friday, two handoffs 👇 A .docx table, copied into strings_de.json by hand: Laden (Load) under menu.back, Quit left in English, the {name} tag translated to {Name}. Every line was correct in the document.
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The other quote sent back the game's own file: same keys, same order, tags untouched. It opened in the build. It's not finished until it's in your game. Don't just ask when it's done — ask what comes back.
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Light vs full post-editing ✏️ AI draft: "In the event that the sync is not completed, the restarting of the app is required." Light edit: "If the sync does not complete, restart the app." Full edit: "Sync didn't finish? Restart the app." The brief sets the depth. Lesson 09 → academy.alconost.com
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MT post-editing: fix it or start over? ✅✏️🔁 Matches the source → accept. One wrong term → edit. "Trash deletes photos in 3 days, unless shared" when the source says keeps them 30 → retranslate. Shortest reliable route to correct. Lesson 08 → academy.alconost.com
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