@albarce

Cali transplant from the Mitten. Social media girl w/ a passion for all things digital. I can write backwards in cursive. Marketer at @dotCMS

 LA | LBC
city-in-spain.com/
Joined March 2009
  • Tweets1.8K
  • Following405
  • Followers683
33Media
11 Things You Must Know About Google's 200 Ranking Factors searchenginejournal.com/goog… via @sejournal #SEO #digitalmarketing
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I believe so! xitter.cf/cmswire/status/9938970…
CMSWire.com
@cmswire8 May 2018
Can an Alexa Skill help improve employee experiences? With the help of Alexa Blueprints, there are a few quick ways to find out for yourself. ow.ly/ZLaA30jTlbr @albarce @dotCMS @james_steptwo
ABM harnesses the power of content + data to produce highly qualified, highly engaged leads. xitter.cf/dotcms/status/99206196…
dotCMS
@dotcms3 May 2018
Want to land your ideal client? @Marketo says 97% of marketers engaging in account-based marketing (ABM) have a higher rate of ROI than any other marketing initiative. hubs.ly/H0bXD-l0 #accountbasedmarketing #accountmarketing #ABM #contentorchestration
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“Marketers are being asked to land on the moon.” Amen. #dsum #watsonmarketing
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Marketing is all about telling a great story: “Stories can be 22x more memorable than facts alone.” #DSUM
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Content Orchestration - Where content meets experience: go.dotcms.com/content-ochest… #contentorchestration #dotcms
“Today the average human attention span is 8 seconds - an average goldfish attention span is 9 seconds” 🤨🐠😆 #DSUM
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Yep😐. “Buying a list is the absolute worst thing you can do for your email marketing.” - @Adestra #DSUM
“70% of consumers delete mobile emails that don’t look good or right” - @Adestra #DSUM
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“85% start a purchase on one device and finish on another” - Mobile is a research device! #dsum
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“Momentum is the key to strategic analytics within your company” -@MattHertig #dsum
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“Marketing insight is a tug of war between frequency of reporting & the volume of data” we spend too much time tracking & measuring 😣 - #dsum
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Alexandra Barcelona retweeted
JRSLAUGHT3R@jrslaught3r10 Apr 2018
"Design with the customer, not for the customer." @gerrymcgovern @RobertSlaughter @dotcms @cmswire #CX #webinar
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I know I do! “60% of marketers create one piece of content per day” - #dsum
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"You don't always need to ask customers if they're confused. Observe their behavior - Does their mouse circle the screen multiple times? They're confused, no need to ask." - #TaskManagement #TopTasks #UX #CX #CMSWireWebinar @gerrymcgovern @cmswire @RobertSlaughter
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"Confusing menus & links are the #1 contributor to poor #CX" - @gerrymcgovern cc @dotCMS @cmswire @RobertSlaughter #toptasks #taskmanagement
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Alexandra Barcelona retweeted
dotCMS
@dotcms2 Mar 2018
#ICYMI Check out the @cmswire one-stop shop for all the announcements we made this week: hubs.ly/H0b9cS30 #opensource #contentmanagement #dotcms #customerexperience #bootcamp18
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Alexandra Barcelona retweeted
dotCMS
@dotcms23 Feb 2018
Delivering an omnichannel customer experience is now considered obligatory, but does omnichannel mean you should be on every channel? hubs.ly/H0b4J8Z0 #omnichannel #socialmedia #customerexperience #DXP #dotcms #contentmanagement #strategy
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Alexandra Barcelona retweeted
dotCMS
@dotcms21 Feb 2018
Gettysburg College saw an opportunity to connect with their students through building a set of Alexa skills—and we’re sharing our notes on lessons learned. #IoT #amazon #alexa #martech hubs.ly/H0b39xX0
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A customer won't tell you the analyst definition of customer experience - but they sure can tell you what they like. xitter.cf/dotcms/status/96602704…
dotCMS
@dotcms20 Feb 2018
"We as marketers are living in a bubble - we're getting feedback and views from each other rather than our customers. Ask your customers what customer experience means to them - you may be surprised" - @RobertSlaughter #CMSWireWebinar #TopTasks cc @cmswire @gerrymcgovern
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