Host @themktgtoday & Marketing Beyond CMO podcast. Marketing Strategy & Transformation. ❤️ #podcasts, helping #unleashpotential #ViewsAreMine

Durham, NC
Joined October 2008
On the latest Marketing Beyond, I talk with @Salesforce’s Kevin Siminski about reducing complexity, connecting B2B + B2C, and building a shared data foundation for agentic AI. Listen now: deloittedigital.com/us/en/po…
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If you’re a marketer trying to use AI faster without adding risk, this week’s episode is for you. @Salesforce’s Kevin Siminski talks about a major challenge facing leaders: how to keep up in a way that’s efficient and safe. Full episode drops Wednesday. deloittedigital.com/us/en/po…
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Traditional targeting is out. Today’s consumers respond to one-to-one journeys built around what they value most. Kevin Skirde from @Visa shares ways marketers can move beyond interruption to create real connections and lasting relevance. Listen here: deloittedigital.com/us/en/po…
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Breakthrough marketing isn’t about being louder. It’s about being more human. On Marketing Beyond, Kevin Skirde, SVP of Marketing at @Visa, shares how culture, passion, and values build stronger brand connections Full episode drops Wed, July 8 - deloittedigital.com/us/en/po…
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How marketing and sales can stay aligned around the same customer reality? I sat down with John Howie of @Vanguard_Group to discuss client-first collaboration, change buy-in, and practical AI use cases. Listen here: deloittedigital.com/us/en/po…
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What if true marketing transformation is really about giving teams room to try, fail, and test—not just perfect planning? I recently spoke with @GM’s Laura Thornton about how her team launched its marketing transformation. deloittedigital.com/us/en/po…
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Can relate to the tendency to wrap up your identity in our work? I’m so grateful to have had John Howie from @Vanguard_Group join me on the show and share about his experience with this feeling and the advice he’d give his younger self to overcome it. deloittedigital.com/us/en/po…
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As leaders rush to add AI to MarTech, speed may risk hurting CX. LauraThornton of @GM takes a different path. In our latest #MarketingBeyond episode, she shares how GM is modernizing with low-risk AI pilots through “Project Leapfrog.” deloittedigital.com/us/en/po…
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How can AI tools help connect siloed creative workflows? In this clip, Stacy Martinet of @Adobe shares how they can speed up brief development and support more strategic collaboration. Listen to the full episode of “Marketing Beyond with Alan B. Hart.” deloittedigital.com/us/en/po…
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How is Adobe is embracing the future of creative work? Check out the newest episode of Marketing Beyond with Stacy Martinet from @Adobe on ways AI can reduce workflow grind so marketers can focus on better ideas, craft, and creativity. Listen here: deloittedigital.com/us/en/po…
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AI is changing marketing fast, but the biggest consideration may be what kind of leader this moment requires. @Herbalife CMO Hanan Wajih shares her perspective on leading teams through transformation and what the AI era demands. Find the episode here: deloittedigital.com/us/en/po…
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On the latest Marketing Beyond, I spoke with @Herbalife CMO Hanan Wajih about using sharper storytelling, stronger brand building, and more personalized engagement to turn brand awareness into loyalty. Listen here: deloittedigital.com/us/en/po…
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In my conversation with Neha Kovach, we talked about her take on the biggest opportunities and potential threats facing marketers today: customer attention span. Catch the full episode of "Marketing Beyond" wherever you get your podcasts. deloittedigital.com/us/en/po…
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AI in marketing gets plenty of attention, but a lot depends on whether the data behind it is ready to support it. On Marketing Beyond, I spoke with Neha Kovach of @DavidYurman about making data AI-ready and where marketers may find practical value. deloittedigital.com/us/en/po…
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AI can free marketers to spend more time with customers. In this clip, Génesis Miranda Longo from @Shopify shares how she uses AI to handle research and prep so teams can move customer stories to market faster. Listen here: deloittedigital.com/us/en/po…
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Sales and marketing alignment conversations stick around for a reason. I joined @Braze CRO Ed McDonnell at Shoptalk on Marketing Beyond to talk about handoffs, customer journey, operating cadence, and AI's impact on marketing and shopping. Listen here: deloittedigital.com/us/en/po…
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Customer can stories build trust, show what success looks like, and support growth. In the latest Marketing Beyond, I spoke with @Shopify’s head of customer and industry marketing about using AI to scale storytelling while keeping it human. Listen here: deloittedigital.com/us/en/po…
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A line from my conversation with @rhoniball stuck with me: take the risk, expect some things won’t work, and don’t let failure define you. Learn from it. That’s leadership. What’s a lesson failure taught you? deloittedigital.com/us/en/po…
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Consumer behavior is shifting fast, and traditional marketing playbooks are being stress-tested in real time. In this episode of Marketing Beyond, @rhoniball and I discuss personalization, two-way customer dialogue, and how marketers can adapt. deloittedigital.com/us/en/po…
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Quick clip from my convo with Ann Minooka, CMO at @Synopsys: AI isn’t just speeding up marketing, it’s changing how buyers find you and what they expect when they land. deloittedigital.com/us/en/po…
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