me vs me & you get what you deserve. Slavery is a choice
Joined April 2020
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Hiring 3 full time AI DTC performance editors to the team for Q4
Looking for people who:
- Are already comfortable creating AI heavy ads: talking heads, podcast, street interviews, animated/comic concepts, B-roll + VO etc
- Understand performance creative, not just editing
- Want to grow into a bigger creative role over time
Comp is $1,250 - $1,700/month + performance upside, including 0.5% of ad spend on all ads you edit and $250 bonus on all major winners.
YOU. MUST. BE. HUNGRY. or don't apply
3 seats open. Apply here:
forms.gle/AmmjvwMVrEmkgcTe8
Some of you creative strategists are way too talented to be making ads for brands selling absolute garbage supplements from China with fake claims
Fake mission
Fake everything!
And somehow you’re the one trying to make it scale sustainably
Come do something better.
I’m looking to expand my team since we have 9 custom products, a real vision, and we’re not trying to build a “store”. Product first and LTV focused is my approach
8 figures first.
9 figures after.
Looking for creative minds who got the skills and are passionate about working with a brand that actually cares about customers for retention
If you got over $100k in ad spend on meta, DM me.
If not, please don’t!
Pushiii retweeted
I made an INSANE Claude skill to help you learn anything in 30 minutes.
Instead of watching 15 youtube videos for an entire day and forgetting what you watched or having to take tons of notes...
I can get the important parts in 30 minutes with accuracy.
The skill uses:
-Poppy AI
-Cowork
-15 youtube videos
You pick 3 topics for the 15 videos(5 for each topic).
Examples of how you can use it:
-15 videos about marketing to Gen X
-3 topics: buying habits, favorite brands, dos/don'ts
-15 videos about peptide science
-3 topics: side effects, benefits, sentiment/objections
-15 videos about marketing to Gen Z
-3 topics: accounts they like, values, popular formats
Then you get a detailed report with the patterns across these videos.
Everything you get is based on a confidence ranking and how many times it was mentioned.
If you want to know anything specific, you just let Claude know beforehand to be on the lookout for these things.
This is the power of AI workflows.
Of course you will not be an expert, but this gets you from 0 to 1 in 30 minutes rather than 5 hours.
AI isn't for outsourcing thinking, it's for saving time.
If you want the skill REPOST and comment "PRO." Must be following. – at Laguna Niguel, CA
Pushiii retweeted
People underestimate how much confidence comes from evidence. If you keep telling yourself you are capable, but your habits show avoidance, your brain believes the habits. Self-belief is built through actions, not affirmations.
Pushiii retweeted
What happens when you die:
They divide up your shit.
They summarize your life in 500-1000 words.
People who knew you less say sorry to people who knew you more.
Everyone eats, drives home, and wakes up the next day and goes to work.
Whatever you’re worried about won’t be in those 500 words.
You can dare greatly or not at all, but you’re gonna die either way.
Might as well squeeze every motherfucking drop out.
A fighter will always have more mind control than zen monks meditating in silence all day.
Calm is easy when nothing is attacking you.
They could never…
Day 130 inside the DTC trenches
Today’s battle:
Onboarded new members to the team for creatives (strategy + editing). Designed new email flows to have a strong repeat customers rate
Current villain:
Sales dropped 30% yesterday after a stronger day before. Profitability tanked too. Got humbled.
The punch in the face:
Split test looked promising. Not anymore. AOV down too. Classic rollercoaster.
The lesson:
Keep testing new offers. Optimize ad account again. Patterns need to be recognized.
Next move:
Keep testing new angles, watch what holds over multiple days, and figure out what actually moved AOV/CVR temporarily
Brand still moving slow.
Sleep schedule getting better.
Day 129 inside the DTC trenches
Today’s battle:
Launched a bunch of ads. Did a lot of scripting for next week. Sunday well spent.
Current villain:
Still focusing on finding that one angle that's gonna unlock the next level. Revenue is cute but profit is the final boss.
The punch in the face:
AOV and CVR both increased yesterday with the new split test but dropped again today. Need more data for stability.
The lesson:
Keep testing. One good day doesn’t mean you won.
Next move:
Study what moved AOV/CVR and why. Gotta find something reliable and double down. Some ads seem to be outperforming the others but will let them optimize.
Sleep schedule still fighting for its life. Trying to get better everyday tho.
Day 128 inside the DTC trenches
Today’s battle:
Reviewed final revisions of 25 new concepts for mother's day that we're launching today.
Current villain:
Still breaking even/slightly unprofitable at $2.7k/day so need to create more winners and optimize
The punch in the face:
Payment failure on meta yesterday. Ads paused till 8:40 am EST.
The lesson:
Check your bank account daily for any payment failures or credit card limits
Next move:
Launch mother's day ads and write 5 more scripts. Start learning more on native ads
Can’t reveal the brand yet.
Sleep schedule not the best.
Documenting the game.
Everyone’s a “creative strategist” now 🤡
Most literally don’t understand direct response, can’t explain why something works, and rely on AI outputs with garbage input like calling it "strategy"
I mass hired, ran assessments, and still found a lot of people who talk psychology but can’t execute 🥱
This isn’t about my current team (they know who they are)
If you know your shit, understand angles, hooks, and real testing… I'm planning to hire again.
DM me only if you’re serious
Pushiii retweeted
Money is everything.
Don’t let people psyop you into believing it’s only for the greedy to buy junk and flash.
Money is extra years with your pet.
Money is time with your kids instead of work.
Money is a smile on your mother’s face.
Money is literally life or death.
You must focus and earn as much as possible.
10M is the new 1M.
100M bare minimum for a nice life.