As the big-data department for media companies, Wicket Labs is building an audience insights platform to enable data-driven decisions and improving audience LTV

Seattle, WA
Joined May 2016
Why you should build a culture of data for your OTT business bit.ly/3ylhRWf
How to make better sports OTT engagement decisions with data bit.ly/3B8t1zr
Increasing content effectiveness: How data unlocks better licensing decisions bit.ly/3hYsp8J
Content as Context for Better Segmentation bit.ly/3qPGYjD
Automating Smarter Campaigns with User Segments bit.ly/3kOscWY
Why you should build a culture of data for your OTT business bit.ly/3ylhRWf
Comparing Live/Linear vs VOD Content bit.ly/3ghrYWU
How to minimize churn among idle and inactive users bit.ly/3BevrNq
Royalty Reporting and Deeper Dives with Content Export bit.ly/3AEps46
Content vs Experience: Retaining subscribers by increasing perceived value bit.ly/3g1m9vK
A lesson in subscriber engagement: Netflix, gaming, and the future of the attention economy bit.ly/3GjpW38
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Build vs. Buy: Choosing the right approach for video analytics bit.ly/3edfUnB
The Complicated Story of Video Subscription Churn bit.ly/3gYjnXV
Diving Deeper into Content Data bit.ly/32sA7Q7
Comparing Live/Linear vs VOD Content bit.ly/3ghrYWU
Diving Deeper into Content Data bit.ly/32sA7Q7