The sales training organization for creative professionals

Kaslo BC Canada
Joined June 2012
The return of The Business Model Company cofounder Caroline Johnson! In this episode, the trio explore why agency innovation is vital for clients and for the future of marketing services itself. @blairenns & @power_lp This is Unsustainable: t.ly/Q-S3a Sneak Peek:
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Our latest episode - @blairenns & @power_lp talk to veteran creative director George Tannenbaum about the deification of data and why he thinks procurement deserves to win in their negotiating battles with agencies. On Creative Effectiveness: 20percent.com/podcast/on-cre… Sneak Peak:
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Kruger Products CMO Susan Irving and Broken Heart Love Affair co-founder Beverley Hammond join @blairenns & @power_lp to discuss the path to getting great work and their award winning campaign Unapologetically Human. Full Episode: 20percent.com/podcast/the-pa… Sneak Peak:
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The Business Model Company cofounder Caroline Johnson joins @blairenns & @power_lp to discuss how agencies are evolving away from legacy business models. Our latest episode – Agency Model Innovation. Full Episode: 20percent.com/podcast/agency… Sneak Peak:
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Win Without Pitching retweeted
Great stuff from @WWPitching MD Shannyn Lee on saying No. The Expert Says "No" | The Principles Of Navigating The Sale youtu.be/Vn_GY7mJpF8?si=pEO2…
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In our latest episode, David Meikle (@htbagorilla) joins the pod to discuss—and listen to @blairenns and @power_lp rave about—his new book Tuning Up: Improving Performance and Reducing Stress in Advertising and Marketing.” Full episode: 20percent.com/podcast/tuning… Sneak peak:
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There are two seats left to our September sales training workshop. Spend four days in an exercise driven virtual environment and walk away with real skills to guide your very next sales conversation with confidence and better outcomes. winwithoutpitching.com/works…
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Our first IRL event in over 3 years(!) Advanced Pricing & Proposal Creation workshop for just EIGHT people. Curating participants to keep discussions at "advanced" level. Palm Springs, March 30. 4 spots gone, 4 left. Deets: winwithoutpitching.com/appc-…
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Join me in congratulating @davidcbaker on the publication of his brand new book today! I've read it and it's fantastic. Get yours while the ink is still warm!
Today is the official launch day for my newest book, avail in print, Audible, Kindle. "A frank and clearheaded soup-to-nuts plan for better consulting." —Kirkus Reviews amazon.com/Secret-Tradecraft…
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“You reinvent your firm one new client at a time.” This is one of those lines I have repeated 00's of times in >20 years of advising creative firms on new business. With good reason... (thread) 1/6
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The latest episode of 20%–The Marketing Procurement Podcast is out today. Leah Power (@power_lp) and I interview consultant and former Global Marketing Procurement Director Enrique Cordero... wwp.tv/3fwBgQP
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Does your list of service offerings look like a Cheesecake Factory menu? On the latest episode of 2Bobs @blairenns and @davidcbaker talk Designing Your Service Offerings. 2bobs.com/podcast/designing-…
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In today's episode of 2Bobs, @davidcbaker and @blairenns discuss Selling to Different Buyer Types 2bobs.com/podcast/selling-to…
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Today's episode: What Would YOUR Employee Review Look Like? Would you fire yourself based on the firm's results? Fortunately, David cannot fire you. Unfortunately, David cannot fire you. 2bobs.com/podcast/what-would…