30,000 homes. 40,000 coupons back. That's how Tom Peterson, owner of Original House of Donuts, remembers his first Valpak mailing in 2014. His words: "Don't tell me how that happens, but it's been incredible." Watch video: valpak.com/advertise/testimo…

Direct mail is the unsung hero of local marketing. A postcard sparks interest, but the sale often gets credited to digital. Add a promo code, QR code, or tracked phone number to finally measure mail’s true impact. More: ow.ly/aYc150ZXA1l #DirectMail

Most marketing gets eaten alive out here. 🐊 Clint Bridges of Everglades Holiday Park knows what works—and Valpak delivers the ROI he needs. Some partnerships are built to survive the swamp. Watch his story: valpak.com/advertise/testimo… #DirectMail #ClientTestimonial

Missed last week’s webinar? Watch it on demand here: ow.ly/aHtu50ZXzkt #Webinar #MarketingStrategy #AIinMarketing #ConsumerBehavior

The places that keep tails wagging rely on neighbors who know where to find them. Valpak puts their offers right in the mailbox, where pet parents (and the occasional curious nose) can’t miss them: online.fliphtml5.com/czkx/Va… #PetCare #PetBusiness

78% of U.S. adults say they pay close attention to their mail because they’re watching for packages. 5 ways to put curiosity to work in your next mail campaign: valpak.com/advertise/blog/wh… #DirectMail #MarketingPsychology

We pulled together a flipbook of holiday ads covering it all, from holiday events to housekeeping. Flip through for ideas you can use for your own business this season. 🎄 online.fliphtml5.com/czkx/xr… #HolidayMarketing

If you can't make it live, register anyway so you're on the list for what comes next. us06web.zoom.us/webinar/regi… #Webinar #MarketingStrategy #DirectMail

36.6% of owners with mail experience plan to spend more on mail in 2027. Not because it got cheaper. Because it works for them. These aren't occasional mailers. 27.4% mail weekly or more, and another 43.3% mail monthly or quarterly. Full results: valpak.com/advertise/blog/st…

We’re giving away a car! It our biggest sweepstakes to date and you can enter every day at valpak.com/freeride No purchase necessary. Open to U.S. residents 18+. Official rules at the link. #Sweepstakes

Ask shoppers where they want local holiday offers and the answer isn't a store at the mall: Grocery stores: 51% Restaurants and catering: 43% Bakeries: 32% Full results: valpak.com/advertise/blog/20… #HolidayMarketing #RestaurantMarketing #GroceryMarketing

Our headquarters is a few miles from the Trop. We're proud to partner with our home team, and want everyone on I-275 to know it. Check out the banner on our manufacturing center, featuring All-Star Third Baseman Junio Caminero. Let's go, Rays. ⚾💙 #RaysUp #StPete

A lawn care company already winning with the Valpak envelope added postcards to see what would happen. Postcards doubled the new customer rate. And homes that got both? Best results of the campaign: valpak.com/advertise/case-st… #DirectMail #LawnCare #Postcards #CaseStudy

Cheers to International Coffee Day ☕ Here's a stat worth waking up for: Valpak households spend 12% more than avg on coffee. Coffee shop owners, your next regulars are already out there. Let's point them your way: valpak.com/advertise/ #InternationalCoffeeDay #PumpkinSpice

AI is changing how consumers find offers. Postal policy is changing what it costs to reach them. And online and offline channels are working together more than most attribution models give them credit for. On October 8, we're covering all of it: us06web.zoom.us/webinar/regi…

35% of holiday shoppers plan to spend more than last year. That holds even though 80% are worried about rising prices. If your holiday campaign launches Thanksgiving week, a lot of your customers are already halfway through their lists. valpak.com/advertise/blog/20… #HolidayMarketing

The 2026 midterms are now the most expensive election cycle on record: $11.6B in projected political ad spend. One channel barely notices: the mailbox. A Valpak drop lands on schedule at the price you booked. Learn more: valpak.com/advertise/blog/di… #MediaBuying #PoliticalAdvertising

Not every business needs the same digital strategy. So, we don't sell one. Valpak starts with an analysis of your business, then builds a mix from there. The result: a digital strategy shaped around your customers, not a generic package. Learn more: ow.ly/FvGZ50ZPG1R

Senior living decisions aren’t made with a scroll—they’re made with tours, research, and family conversations. Direct mail response rates run 37x higher than email for this category. Learn more: valpak.com/advertise/blog/di… #SeniorLiving #AssistedLiving #ElderCare

Most Americans start shopping for holiday gifts in October. Want more holiday shopping insights? Our 2026 Outlook drops next week! #HolidayShopping #HolidayMarketing #RetailTrends #HolidayShoppingSeason #Q4Marketing