Experience optimization made easy. Powering smarter A/B testing, visitor behavior insights and personalization to boost your digital growth.
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Joined April 2015
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VWO is now Wingify, and honestly, it feels great to finally say it!
To every customer, teammate, and partner who got us here: thank you. Truly. None of this happens without you.
See what Wingify means for your team → wingify.com
Sound on. 🔊 Something big is coming to Taronga Zoo.
On 15 October, ANZ’s top growth leaders, CROs, and CX innovators are coming together for Experience Next 2026.
🎟️ Seats are limited. Save your spot: vwo.com/events/experience-ne… #SydneyEvents
On Wednesday, September 23, from 10:20 to 10:40 AM, Tushar and Matt (Founder, Generosity X) show how AI-powered experimentation helps nonprofit teams find opportunities they would otherwise miss.
Let us know if you are visiting - vwo.com/events/nio-summit-20…
Kyle Hill and Tristan Amaya from NextAfter walk through real experiments from two #nonprofits that found exactly where donors were slipping through the cracks, and what they did to fix it.
Register here: vwo.com/webinars/ab-testing-…
AI is changing how people arrive on your website.
When users come in with stronger intent and already know what they want, the CRO playbook changes.
In this episode, Emily Isted explores what this means for website experiences.
vwo.com/podcast/emily-isted/…
The VWO AB Tasty Summer Camp is coming this August, with quick games, travel stories, and a few testing lessons along the way.
👉 Join the summer camp and get a chance to win a £100 voucher: abtasty.com/landing/ab-tasty…
On August 11, we co-hosted a private dinner with PeakActivity in Boston, bringing together a select group from the experimentation and A/B testing community to discuss the shared challenges of digital growth.
Thank you to everyone who joined us!
A feature flag is usually just an on/off switch. Mahek Shah, Director of PM at VWO AB Tasty, thinks it's about to do more than that.
On the VWO AB Tasty Podcast, he talked about feeding flag data into AI to come up with your next experiment.
Watch now: vwo.com/podcast/mahek-mahend…
Two people can look at the same numbers and have different conclusions.
Gustavo Esteves, Founder and CEO of Métricas Boss, shares why being data-driven is less about having data and more about who gets to use it.
Full episode drops soon: vwo.com/podcast/?utm_source=…
We’re teaming up with our partner Jellyfish, joined by Havva Hassan, Global CX Director, UAE, alongside Arunima Sharma, our Enterprise AE, to unpack what insights-powered personalization looks like in practice.
Save your seat → abtasty.com/resources/insigh…
Un formulario y un botón de WhatsApp compitiendo por los mismos leads. ¿Cuál convierte mejor?
Descubre cómo UCSUR logró un +129% en conversiones por WhatsApp sin afectar sus formularios.
📅 18 de agosto, 11:00 AM PET / 12:00 PM EDT
Regístrate aquí: vwo.com/es/webinars/caso-ucs…
Not every shopper who finds the right product ends up buying it. Sometimes they leave because a few extra steps disrupt their momentum, so they drop off.
That's the challenge South Korea's leading duty-free retailer, Lotte Duty Free, wanted to solve. vwo.com/success-stories/lott…
One theme stood out at Online Retailer 2026: The customer journey is no longer a linear funnel. It's becoming a negotiation between humans and AI agents.
Becky Peebles and Monique Ng spent two days of learning, conversations, and new perspectives at ORCE and the ORIAS Awards.
In this month's CRO Perspectives interview, Apurva Sandbhor shares practical insights, including how to scale experimentation teams, accelerate testing without compromising data integrity, and more: vwo.com/blog/expert-intervie…
Agencies, your clients are struggling to execute CRO programs.
Teams fail to launch 34% of the experiments they create. To close this execution gap, we've put together a practical playbook of 22 CRO services that agencies can build, package, and sell.
vwo.com/ebooks/cro-playbook-…
Did you know VWO AB Tasty's AI has saved customers 17,000+ hours with Copilot users building complex test setups in 40 seconds vs. 6 minutes on legacy platforms.
In Seoul, we teamed up with Market Fit Lab Solutions to discuss our AI edge and more.
In the latest episode of the VWO Podcast, Mahek Mahendra Shah, the Director of Product Management at VWO AB Tasty, shares what teams lose when insights and testing operate in silos, how AI is changing CRO, and more.
Watch here: vwo.com/podcast/mahek-mahend…
#VWOpodcast
Feature launches don't have to mean separate workflows for rollouts, experimentation, and personalization.
The One Flag Feature Launch Playbook shows how product & engineering teams can use a single feature flag throughout the entire feature lifecycle. vwo.com/ebooks/feature-launc…
Join us in Hong Kong for The Leaders Table, an exclusive Lunch & Learn bringing together digital, product, and experimentation leaders.
📍 Hong Kong
📅 July 23
⏰ 11:30 AM – 2:30 PM
Reserve your seat today: vwo.com/events/vwo-ab-tasty-…
