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India
Joined January 2022
UNuances is pivoting. Until now, we’ve documented interesting product features across consumer apps. Going now, we’re narrowing the lens: how AI is being used inside the products we use every day. What changed, how AI is being used & why it matters. Starting again with #01.
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[#6] @letsblinkit has a ‘Cooking Ideas’ section that uses AI to curate dishes and provides recipes, cooking time, ingredients, and even calorie estimates. A smart way to make grocery shopping more personalised and useful, especially for time and health-conscious consumers.
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[#5] @Swiggy shows dynamic filters based on food category. An LLM reads the search query, infers what actually matters for that dish, and generates filter chips on the fly, instead of one static filter set forced onto every category.
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[#4] @AnthropicAI shipped Economic Index as @claudeai connector: usage across 121 countries, 923 occupations, automation vs augmentation. Research datasets die as PDFs. Anthropic turned first-party data into queryable infrastructure, a product surface, not a download. #AI #Claude
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[AI Nuances #3] @spacexai launched Grok Bot (beta), persistent AI agents that log into your real tools and run multi-step jobs even while you’re offline. New: It can go through your inbox overnight, draft replies to pending emails, and have them ready for review by morning.
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[AI Unuances #2] Users often turn to AI for immediate, judgment-free answers on sensitive health concerns. Incognito mode on @Apollo24x7 gives them the privacy to ask freely, without those questions becoming part of a permanent digital health record.
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[AI Nuances #01] JioHotstar bridges the consumer AI "cold start" gap by not just offering voice search, but actively teaching users how to prompt. By combining behavioral nudges with guided education, it accelerates habit formation for conversational discovery.
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(898) With users saving multiple address on a single account, leading to confusion, @Swiggy highlights the address that is currently selected, assisting users to easily identify the same & update the address if required! #swiggy #product #UNuances
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(897) @_groww incentives users to pay bill via their platform with rewards gamification. Users can add bill and also get a sense of expected cashback reward, thereby solving cold start of adding information for the first time! #groww #product #UNuances
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(896) @Swiggy has launched food on train. This service will help users in ordering food directly from app to their seat number in train. An excellent extension to food service where user demand is generally high due to unorganised food supply in trains! #swiggy #train #UNuances
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(895) @amazonIN on its “Your Orders” page calls out the user savings in the past year, which is a great way to remind the users about the value of the prime membership & the benefits they are getting! #amazon #product #UNuances
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(894) @zomato helps users select veg mode on the app where they can set the browsing universe limited to their preferences. It also comes with nuanced options that covers distinct dietary preferences of vegetarian and pure vegetarian! #zomato #product #UNuances
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(893) @zomato has a floater icon on the dinning section of the its which helps users navigate restaurants on map and also get a sense of popularity via the population heat map! #zomato #product #UNuances
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(892) With current growth & competition in quick commerce, @Swiggy on its homepage has banner describing how electronics can also be bought on @SwiggyInstamart, aiming to showcase wide range of products available & thereby help differentiate itself! #swiggy #instamart #UNuances
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(891) @amazonIN has product finder on its homepage where it help users in finding products across the platform by asking some relevant questions and translating them into a thematic search query! #amazon #shopping #product #UNuances
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(890) @ZeptoNow has moved to a dynamic bottom navigation where categories change depending upon their market fit and stage of journey. Here @ZeptoNow leverages this bottom nav to push awareness and CTRs for new category - Stationary! #zepto #product #UNuances
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(889) @myntra has launched group of filters under favourite which are collections of filters basis users historical purchases and interest. This allows users to search products effectively across collections and get to the relevant items quickly! #myntra #product #UNuances
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(888) @99acresIndia helps users with localised insights about locality and societies so that they can make an informed decision about their rental or property purchase and also aids in better discovery and comparison of relevant properties across areas! #product #UNuances
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(887) @YouTubeIndia has started releasing seasonal recaps to let users know their summarised viewing habits, trends and genre. This greatly helps them rediscover their favourably plays at one place! #youtube #music #product #UNuances
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(886) @letsblinkit created a special widget for Father’s Day where it categories items based on the same theme & stories around fathers. Excellent delight feature which also opens up discovering new categories & products during such events! #blinkit #fathersday #product #UNuances
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