With a Government plan for exiting lockdown, and more people getting vaccinated many of us are starting to think about what we’ll do, where we’ll go and what we’ll buy once we’re out. How is this changing the way brands talk to their customers? truestory.uk.com/looking-for…

We are actively supporting @thebiascutboutique's Ageism Is Never in Style movement & @Wellbeingofwomen collaboration 'Strike Out Ageism' campaign in honour of #InternationalWomensDay #AgeismIsNeverInStyle #StrikeOutAgeism #internationalwomensday #IWD2021 #womenshealth

A new year usually inspires most of us to get fit and healthy. However, thanks to Covid-19 we’re not all feeling as driven as we did at the start of 2020. How then, are brands balancing a sense of motivation and optimism with the reality of lockdown life? truestory.uk.com/new-year-ne…

Our festive research continues with a look into how wellness and health brands are adapting to our first (and hopefully last) Covid-Christmas - truestory.uk.com/a-different… #insights #Christmas2020 #wellness

Week 3 of our Christmas insights continues with a look into how beauty brands are innovating to adapt to the current state of the world. truestory.uk.com/a-different… #insights #christmas #covid

Our festive approach continues with a look into how some of the bigger retailers are adapting their Christmas activity to the current state of the world. truestory.uk.com/a-different… #Christmas #Insight #truestory

Our festive research this year starts with a pre-lockdown trip to London to assess the general mood of retailers and brands. Take a look at our insights from week 1 - A different type of Christmas: truestory.uk.com/a-different… #retailinsights #truestory #covidchristmas

With home and garden spending rising significantly during the pandemic, we take a look at how some home brands are reacting to this in stores, where footfall is still fairly low. Read our Out Of Office article at truestory.uk.com #insights

Earlier this year we created a new visual identity for @BootsNo7 and @macmillancancer. They partnered to help women going through cancer treatment feel more like themselves again, and to raise £1M for Macmillan. Head to truestory.uk.com to find out more. #no7 #macmillan

Our Managing Director, Jayne Mayled was invited onto an episode of @LeadershipGBNIT Podcast, which also included an interview with Lord Blunkett. Hear what she has to say about leading the True Story team through these testing times. #leadership youtu.be/ZI_90P9_pic

As huge fans of @OleHenriksen, their gorgeous products and cruelty-free message, we jumped at the chance to support their @BootsUK launch creating 3D windows and impactful POS. bit.ly/2mTzdLn #Branding #CreativeAgency #TrueStory

36 degrees thank you ⁦@coopuk⁩ for the 2pm 100 ice cream drop #hotcreativeagency #sizzlingcreative

Celebrating great teamwork with a beautiful @Boots_UK Covent Garden cake made by @taylormadecelebrationcakes. #BootsCoventGarden #CakeTuesday #Ourpeople #Talentedteam #Sharingsuccess

A lovely little thank you from our friends @fentybeauty. It's been a pleasure helping to bring your in-store brand story to life. #fentybeauty #rihanna #beautyforall #allcusivity #fentybeautyxboots #FENTYFAMILY #truestory

Weʼve loved supporting @fentybeauty on their in-store journey – working with @PracticalMinds, weʼve designed the furniture and planned the space thatʼs brought their brand story to life. It hit 16 stores last week, so watch this space. fentybeauty.com #truestory

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If you haven't already experienced Another? It is well worth a visit as it’s a great concept. lnkd.in/emK3r2U