
Going beyond #BestPractices to pave the way for #NextPractices through more agile, collaborative, innovative & adaptive methods of doing business
Mumbai, India
Joined August 2018
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#14 TIP to avoid bottomless PIT
Having a dynamic social media strategy
60% of consumers who made a purchase from a brand found out about them on social media – Animoto, 2019
#SocialMedia #SocialMediaStrategy #SocialMediaMarketing #Engagement #ContentMarketing #SocialContent
As they say, the proof of the pudding is in the eating. Proud to have our clients testify the impact we create on their business.
Presenting Ms. Suruchi Trivedi, General manager of Godrej & Boyce with her views on the Y&A Transformation deliverables.
#MediaTransformation
Our MD Yesudas, had shares some practical solutions for brands, which if implied in each and every communication can help them look very different.
#ResetOpportunity #StopAdvertising #StartCommunicating #NonConformist #DiffusionOfInnovation
medianews4u.com/hello-brand-…
Are you accelerating your Digital Transformation efforts?
9 out of 10 large enterprises are either maintaining or increasing their digital transformation budgets amid the Covid-19 pandemic globally - Tata Consultancy Services
#Digital #DigitalTransformation #CustomerExperience
#13 TIP to avoid bottomless PIT
Incorporate videos on your digital platform in order to leave a digital mark on your users.
97% of the marketers claim that videos help customers understand products – Hubspot
#Videos #VideoMarketing #DigitalPlatform #DigitalMarketing
As they say, the proof of the pudding is in the eating. Proud to have our clients testify the impact we create on their business.
Presenting Mr. Srinivasan B, MD of Vikatan Group with his views on the Y&A Transformation deliverables.
#CustomerExperience #Transformation
Here’s an article by our MD Yesudas, where he talks about small changes that can help brands to do big wonders in creating a better connection with their consumers.
#NextPractices #ShareOfVision #ShareOfEmpathy #Transformation #BusinessTransformation
campaignindia.in/article/opi…
Here’s a video where Satya Nadella, the CEO of Microsoft talks about the importance of the core business model being aligned with the world.
#BusinessModel #BusinessDesign #EconomicGrowth #Trust #Technology #SustainablePlanet #BusinessTransformation #Entrepreneur #Leadership
Is proving the Marketing ROI your biggest challenge too?
82% of the marketing leaders surveyed cited the inability to attribute campaign or content activity to revenue as one of their major marketing challenges - Sirkin Research
#Marketers #MarketingROI #BottomLine #Strategy
#12 TIP to avoid bottomless PIT
Of smartphone users, 82% consult their phones while they're standing in a store deciding which product to buy. One in 10 of those end up buying a different product than they had planned. – Think with Google
#MicroMoments #RealTimeExperience
As they say, the proof of the pudding is in the eating. Proud to have our clients testify the impact we create on their business.
Presenting J Yuvaraj, Director of Inventz Lifescience Pvt Ltd with his views on the Y&A Transformation deliverables.
#TransformationCaseStudy
Here’s an article from our MD Yesudas, where he shares his views on the short attention span of consumers and gives strategies that must be adopted by brands to stay relevant to consumers.
#ShareOfVoice #ShareOfExpenditure #ConterIntuitive #StoryTelling
impactonnet.com/spotlight/he…
Here’s a video where Seth Godin, an author, entrepreneur and speaker, says that small businesses should embrace change to stay ahead of the big businesses.
#Attachment #Disruption #Nostalgia #Change #Transformation #BusinessTransformation #Entrepreneur #Leadership
Are you building your brand by delivering a great customer experience?
70% of the customer's journey is based on how the customer feels they are being treated - McKinsey
#CX #Experience #CustomerExperience #CustomerCentricity #Brand #BrandExperience #CustomerSatisfaction
#11 TIP to avoid bottomless PIT
Customer feedback is steadily becoming the cornerstone of growth initiatives.
77% of customers have a more favorable view of brands that ask for and accept customer feedback – Microsoft
#CustomerFeedback #GrowthInitiatives #BoostYourBusiness
As they say, the proof of the pudding is in the eating. Proud to have our clients testify the impact we create on their business.
Presenting Mr. Prakash Menon, VP and Revenue Head of Kerala Vision Channel Broadcasting Ltd with his views on the Y&A Transformation deliverables.
Here is an article by our MD, Yesudas where he shares TIPs based on his personal experience, to help create transformational leadership in a VUCA world.
#TransformationalLeadership #VUCAWorld #ProcessAutomation #CustomerCentricity #Data #Innovation
impactonnet.com/more-from-im…
In this clip, Kevin O’Leary, a Canadian businessman and a shark investor believes that every successful entrepreneur has Spider-Sense.
#BusinessTransformation #Entrepreneur #GutFeeling #ListenToYourGut #SecondGuessing #SpiderSense #Trust
#Leadership #Inspire
Are you using data and analytics to enhance the experience?
Only 19% of brands conduct customer behavior analysis, segment their audiences correctly and personalize their offers- Forbes
#Data #Analytics #CustomerBehaviour #Analysis #Segment #Persoanlization #Pandemic #Marketer












