Design, tools and strategy for better thumbnails #ForDesigners
Joined November 2024
- Tweets1.3K
- Following2
- Followers1.1K
- Likes1.8K
One thumbnail change took this video from 55K views a week to over 420K.
The first sold an unusual, almost unbelievable hotel.
The second showed an underwater hotel people could instantly recognize.
MrBeast Gaming is testing thumbnails on this video.
"$10,000 Every Day You Survive In Minecraft"
A more realistic thumbnail brought this video 380K additional views.
Sometimes, looking less polished makes a thumbnail feel more believable because viewers can better imagine the actual video delivering on its promise.
3 educational videos breaking out in the same month, with two coming from channels with 5K subscribers or fewer.
The useful part isn’t just the views. It’s understanding what made each format work and whether you can adapt it to your own niche.
Changing a thumbnail isn’t a one time decision.
This video went through 12 thumbnail iterations, proving that even strong videos can need multiple attempts to find the right packaging.
Aperture is testing a new thumbnail on a old video.
"Something scary happens when you accept time as the 4th Dimension"
An outlier score without the upload date can be misleading.
A video posted 10 days ago and one posted 10 months ago are at very different stages, even if their scores suggest otherwise.
Always check how long the video has been live before deciding whether its idea is worth replicating.
The same visual concept can work in completely different niches.
An aerial view, a red highlighted zone, and “STAY AWAY” create a clear visual story. It worked for our client's thumbnail, and now a golf video has adapted a similar approach to its own subject.
The smart part is keeping the visual structure while changing the context to fit a completely different video.