This week's new character is coming back down to Earth to say hello and be used as a Threads character for the first time. 🚀

Transparent purple has been part of our brand since the first mood board, and thanks to @maxvoltar and @salvun, it's actually on our keyboard! Check out the story of how a 3D illustration inspired us to create a special gift for the team: threads.com/keycap

This week’s new character responds to 'Football Head', loves jazz, and probably works from home. 🏈

✨ Threads Tuesday Tip ✨ When writing a thread, access a menu with formatting options by typing / in composer. 🪄

This week's new character wants to remind you that the journey is the destination, man. Sign up today on threads.com. ✨

✨ Threads Tuesday Tip ✨ Transform any thread into a presentation by either: 🪄 CMD + P 📷 Clicking the Present icon at the top of your thread

This week's new character seems tough, but (we think) she really just wants Arnold's hat. Use this and other avatars when you sign up for Threads today! threads.com

✨ Threads Tuesday Tip ✨ Use the Follow up feature to ensure communication never slips—select Follow Up, set a time, and let your colleagues know when you plan to get back to them.

With this week's new character, there's no need to stand in line; this one's free if you sign up for Threads today 🫶 threads.com

Take back control of your notifications in the new year and get started today on Threads. ✨ What are you waiting for? Sign up today at threads.com.

Most of all, we couldn't have done it without such great feedback from our community and our customers. We doubled down on the quality and reliability of our mobile & desktop apps because of it, allowing us to prioritize the quality of life for anyone working in Threads.

If you've been using Threads regularly this year, you might notice that we've sent an email with a brief overview of your activity, along with some insights on our shared mission!

the more you know! 🌈

This week's new character... tries to stick to the four main food groups: candy, candy canes, candy corns, and syrup.🎄 To use these avatars for free, sign up at threads.com/learnmore

A package just arrived... can anyone guess what this is?

This week's new character... appears in the classic stop motion animated holiday special, and really did go down in history🎄 To use these avatars for free, sign up at threads.com/learnmore

In this video, our own Head of CX @adaliemargaret presents the anatomy of a block, and how easy it is to write them when creating a thread. For more examples of real threads, check out threads.com/gallery

For anyone that didn't see this promotion last week, we're proud of you for staying offline during the holiday weekend. Choose the right plan at threads.com/pricing and use code BLACKFRIDAY23 at checkout from the billing portal!