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We’re a digital content marketing agency crafting ABM campaigns with a lasting impact for SaaS, hardware technology, and health and wellness. #ThinkBonfire

Portland, OR
Joined April 2009
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Hard work sometimes translates to hardware. We're honored to have won a Silver Stevie in the #Marketing or Advertising Agency of the Year category at this year's @TheStevieAwards for our "impressive impact and great use of #ABM strategies." bit.ly/2ZiAtbz
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Watch this on-demand #webinar to learn about the tactics, technologies, and other tools you can use to keep your #marketing moving when in-person events are canceled. Then get a checklist for getting started. bit.ly/395oPCd
#Marketers: Find out why #ABM is more important than ever during an economic downturn in our latest blog. bit.ly/2TZ0o4U
Don't let your #marketing come to a halt when events are canceled. Register for this March 18 #webinar about 3 ways you can keep your marketing moving in times of uncertainty. bit.ly/39I5AzT
#B2B #marketers trying to reach a global audience should think about translations, cultural differences, and these other considerations: bit.ly/2TP08V2
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#ABM had a big presence at #B2BMX, but the general consensus is that it's a work in progress. Read our blog for more takeaways from this year's event: bit.ly/2PHBcgX
AI comes up in #B2B #marketing conversations a lot lately, so it's no surprise a #B2BMX keynote addressed it today. We heard many great insights from @PamDidner about how AI can improve engagement.
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Some food for thought from #B2BMX: Within 2 days of being exposed to new content, people forget up to 90% of it. Start creating memorable content with this e-book. bit.ly/2XRRne6
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We're at #B2BMX this week, where #ABM is a big part of the conversation. Hot topics of the day: You need to be trying out many tactics with ABM, not just one. And ABM is a marathon, not a sprint.
Why should #B2B marketers be using #ABM? We can think of 6 important reasons: bit.ly/2v70q0K
All the #ABM terminology you need to know, in one place. Get the #glossary today: bit.ly/2GjQP98
What #B2B #graphicdesign trends will the new year bring? Find out why we'll likely see more animation, illustration, and simplicity: bit.ly/2FtJNOY
How well do you really know your customers? Follow these steps to create a #B2B #idealcustomerprofile that will help you close more deals with the right accounts: bit.ly/2WqiHzr
ICPs, TALs, personas, tiering ... If you have questions about any of these #ABM topics, check out our video tutorial series about the fundamentals of account-based #marketing: bit.ly/2ISS6aO
Have you been paying attention to what's new in ABM lately? See recent news and trends in our end-of-summer roundup: bit.ly/2LkSUoV
A #contentaudit can help you dramatically improve your #contentmarketing. But before diving into one, you need a plan for using the data you'll gather. bit.ly/2KN6Rf3
#ABM basics: Learn how to create a target account list based on your ideal customer profile. We promise it's worth the effort. bit.ly/2Tyo1D9
You can learn a lot from bad #writing, according to our chief editor. You can also learn a lot from his latest list of #copywriting tips. Check it out: bit.ly/2YNXtPV
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Are you proud of your #marketing #content? Is it helping convert customers? Learn to assess its effectiveness and take it up a notch: bit.ly/2TCh57Y
Need tips for effective #B2B #graphicdesign? Here's some advice for handling complex topics, promoting a brand story, and more: bit.ly/2K2TvKU