Samuel

We sold Smosh. Ian & Anthony, the original founders of Smosh, have reunited and bought back the wildly popular brand they founded 18 years ago!  We are extremely proud of everything we and Ian accomplished during our time working together, and will continue to be fans and friends to Smosh as they enter this new era! We acquired Smosh 4 years ago in the first creator-to-creator acquisition of its kind— a huge moment in Mythical’s history. We couldn’t think of a more perfect outcome on our investment than selling Smosh back to the internet's other iconic best-friend duo. It's another pioneering first in the creator economy and a validation of our belief that creator-entrepreneurs will play a huge role in the future of entertainment. Thank you for how you welcomed Smosh and their millions of fans into our community with open arms. Please join us in sending them our congrats on this next chapter!