Brand and digital leader focused on social good 🦋 Find me on Bluesky at https://xitter.cf/t.co/9L81MOtCn2
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Joined July 2010
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It was a pleasure to host senior leaders from healthcare and disability charities in London last week, where I led a panel discussion with experts looking at systems change and innovation to achieve better health outcomes. The group left with a sense of collective ambition.
ALT A montage of senior leaders at the breakfast event
Accessibility makes a better digital experience for everyone — and can lead to more money for your nonprofit.
Great to be discussing this important topic with hundreds of charities today, live from New York City, with our latest @torchbox webinar.
If you don’t take #accessibility seriously, you’re excluding people from your nonprofit and potentially leaving money on the table too. Here are 3 tips to bake it into everything you do.
The UK is in recession and that means #charities are not out of the woods yet. That’s why we need to urgently adopt a culture of continuous improvement, so that we can be prepared for whatever’s next.
Week notes featuring: learning to live without water, opportunities in legacy giving, charity digital transformation challenges and a busy week of learning.
Read them here: wilkinson.digital/weeknotes/…
3 months down at @torchbox and loved the feedback from colleagues in my mid-way review:
💬 “You’re confident in what you know but not afraid to reach out on the things you’re less familiar with”
💬 “Hugely proactive… super awesome energy”
ALT Michael wearing a Torchbox hoodie holding up 3 fingers
Charities are facing a perfect storm: unprecedented demand for their services, a dip in giving and record high inflation.
12% of charities are planning redundancies despite 50% saying they are operating at full capacity.
Charities need to adapt their fundraising strategies and optimise their online giving. At @torchbox we are working with charities to do just that.
If you want to chat about how we might be able to help, book time here: calendly.com/d/46c-nsd-m2v/v…
It’s been 50 working days since I joined Torchbox so here are my reflections on working at an agency and whether I miss charity life.
wilkinson.digital/articles/5…
This week has been an interesting one! My dad finally made it home. It was so great to spend some quality time together. I had a rare in-person meet up in Mexico City. Meanwhile, I've been getting stuck into some challenging client and strategy work.
wilkinson.digital/weeknotes/…
First day at @torchbox is done! I’ve joined this growing, talented team as Product Director. I was made to feel very welcome and can’t wait to keep learning more about the work we are doing.
ALT Michael Wilkinson smiling in a blue hoodie with the Torchbox logo, outside the company’s Charlbury office
Do you have a meeting-heavy culture? Yep, we’ve all been there, thinking this meeting could have been an email.
As I prepare for my new role at @torchbox, I’m pleased to see this “guide to messaging” in my onboarding.
It’s vital to set expectations for new starters right away.
ALT A guide to messaging from Torchbox
Michael Wilkinson retweeted
We’re starting the afternoon #IFC2023 workshops with @ThatMichaelW talking through the blueprint for complete digital transformation
✅ Mission and programmes
✅ Impact and innovation
✅ Tools and technology
I’m setting off on my journey to run a workshop on charity digital transformation at @TheResAlliance #IFC2023 in the Netherlands this week.
It’ll be great to meet old and new faces, as well as explore this topic with others working in the social good space.
ALT Michael wearing a blue coat and standing at a railway station platform
I cried last night. 😢
My fellow directors at @RNID said their farewells to me at an in-person get together. Their heartfelt words made me tear up!
It’s been a transformative 4 ½ year journey for the organisation and me - and I’m proud to have played my part.
ALT Michael in a black t-shirt standing against an ornate background
Come and be @RNID’s next Service Design Lead! We’re building a talented and curious team focused on designing services and products that make a difference to people’s lives.
💷 £55-59,000
🏡 Fully remote, UK, no core hours
Apply now: rnid.org.uk/job/service-desi…