Your B2B demand gen partner with a publisher's advantage #demandgen #techpublisher #leadgen

UK | USA | India
Joined August 2021
12 sales meetings a week. 👀 How does ABM turn buyer signals into sales conversations? Join us Sept 24 at 1 PM ET with Kevin Driscoll of @datadoghq and Madelaine Oppert. 👉 shorturl.at/ru1h3 #ABM #DemandGeneration
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Clicks ≠ impact. A campaign can drive clicks and leads without actually moving the buyer forward. Josh Jacobs of @justglobalinc on what B2B marketers should really measure. Read Josh’s perspective → marketing.techinformed.com/i…
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What if AI becomes the interface to your CRM? Salesforce + Anthropic are testing it with #Claudeforce. 37 prebuilt sales skills. #Salesforce data. Actions in #Claude. Is this what the future of enterprise software looks like? techinformed.com/what-is-cla…
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Great marketing starts with better thinking. Joshua Jacobs from @justglobalinc joins us on why rushed briefs turn good ideas into disconnected budget draining campaigns. Protect the thinking, make the effort count Now on demand: youtube.com/watch?v=mC-oRDm3… #campaignstrategy #b2b
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AI found a SQL injection affecting 300K+ WordPress users. Sam Pizzey of @intruder_io tested an LLM + Joern pipeline across 200 plugins with no human in the loop. Can security teams patch faster than AI can find flaws? Read full story here: lnkd.in/dZ7eY8db #AI #CISO
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Successful careers rarely follow a straight line. Antonia Ellis, CRO at @Origina_Global , shares how unexpected detours shaped her journey into tech leadership. Read: shorturl.at/23ahL What's a career detour you're glad you took?
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One of the most expensive B2B marketing mistakes? Thinking digital marketing = lead generation. Traffic, clicks, and content views create attention. Pipeline comes from buyer intent. What's the most overused metric in B2B today? #B2BMarketing #DemandGen
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Buyers don't start with demos. They start with research, content, and peer validation. By demo time, much of the decision is already made. Watch on demand: shorturl.at/KqRGZ #B2BMarketing #DemandGen
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Is AI replacing creativity? @manondave of @BBCRD doesn't think so. "A lot of people are treating AI as an instrument, just another creative tool." Read more on AI, music, and the future of media: 👉 shorturl.at/pNzmr #AI #Music #Broadcasting
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Global data center power consumption could double by 2030. AI isn't just a software race anymore. It's an infrastructure and energy race. The question: Will every business be able to afford it? #AIInfrastructure #AIEconomy #DataCenters
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