The Sports Journal covers investigative journalism, transfers, esports/gaming in a new unique way. By Eagle Eye.
London, England
Joined September 2017
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A NEW BEGINNING
A full refresh and new concept with the way we do sports journalism.
Powered by Koba from Eagle Eye.
More soon!
🤖 Made with AI
Congrats @sponsorlytix on the new launch
🚀 Sponsorlytix V2.0 is live.
The new Sponsorship Dashboard is here — rebuilt from the ground up with more powerful AI models, upgraded data engines, a new data center.
What’s shipping today:
- Sponsorship Dashboard V2.0
- Estimator
- Koba
Head to sponsorlytix.ai
Top Esports Tournaments Sponsorship Revenue @sponsorlytix
Top Esports Tournaments Sponsorship Revenue 🎮
The numbers are in: the Esports World Cup completely dominates the global esports sponsorship landscape with an astounding $120M in revenue, nearly tripling second place!
#Esports #Gaming #Sponsorlytix
The Sports Journal retweeted
📊 #ChelseaFC ’s Sponsorship Value, in numbers.
The latest Sponsorlytix data reveals a $751 Million total combined sponsor brand value and an impressive 4.9K% combined ROI.
Nike leads with $176M in brand value
IFS tops ROI at 345%
Download Report: sponsorlytix.ai
Full data and stats on Chelsea FC for season 2025/26 by @sponsorlytix
Chelsea FC 2025-26 Season Data Insights. The full 43-page report is available to download at sponsorlytix.ai
▪️Complete sponsor breakdown with brand values and ROI
▪️TV Audience, Social Media, Matchday, Benchmarking and more
▪️Loss of Sponsors, new stadium issues
FIFA World Cup 2026 Case Study by @sponsorlytix
The most detailed and granular data on all sponsors, brand value, TV broadcast audience measurement and much much more.
Visit sponsorlytix.ai to download
If you haven't, you can download the full FIFA World Cup 2026 case study on sponsorlytix.ai
The Sports Journal retweeted
Como 1907 stood out last season with massive exposure on social media and the press.
Previous front-of-shirt sponsor Uber enjoyed outstanding ROI.
That success has now unlocked the next chapter: Revolut steps in as the new front-of-shirt partner from the 2026/27 season.
The Sports Journal retweeted
Chelsea Football Club have missed out on £200m+ in sponsorship revenue.
Four kits. Zero main sponsors.
The wait continues.
Sponsorlytix is currently preparing a full insights report on Chelsea FC. If you want a copy FREE of charge, send us an email.
The Sports Journal retweeted
English clubs dominate LinkedIn. Man United leads with 431K followers. Four of the top seven are Premier League sides.
Clubs use LinkedIn for recruitment, sponsors, partnerships and corporate news, not match highlights.
Unlike Instagram or TikTok (entertainment + fans), LinkedIn targets professionals and decision-makers with a formal, business-focused approach.
The Sports Journal retweeted
FIFA WORLD CUP 2026 Case Study by @sponsorlytix
We are excited to share that we worked on this project with Sponsorlytix on the News and Social Media data tracking.
From TV Audience to Sponsorship ROI to much more. Visit sponsorlytix.ai to download the full case study.
FIFA WORLD CUP 2026 Case Study by @sponsorlytix 🚀
Visit sponsorlytix.ai to download
🚨 FIFA World Cup 2026 Case Study 🚨
✅️ All 104 Games Measured
✅️ All Social Media Posts
✅️ Comprehensive Benchmarking
✅️ Global News Media
✅️ Sponsors Brand Value & ROI
✅️ TV Broadcast Audience
✅️ Influencer Impact
🔽 Download: sponsorlytix.ai
Most Followed footballers @sponsorlytix
The Digital Pitch: Who Rules Social Media? Who are the most followed football stars across major social media platforms?
The battle for football supremacy isn't just happening on the pitch—it’s destroying records online.
CR7 continues to reign supreme!
#FIFAWorldCup
The Sports Journal retweeted
Our team at Sponsorlytix compiled the total social media following (across X, Instagram, Facebook, TikTok, and YouTube) for the official football association accounts.
France 🇫🇷 takes the digital crown followed by Brazil 🇧🇷 and England 🏴
The Sports Journal retweeted
The battle off the pitch at #WorldCup2026 is real!
Adidas leads the pack dressing 14 teams, with Nike (12) & Puma (11) close behind. The rest of the tournament is a mix of heritage & boutique brands with 1 team each.
The Sports Journal retweeted
Which managers are earning the most salary at the World Cup?
The massive financial gap at the top of the World Cup payroll highlights a major shift in international football.
Host nations like the USA are leading this aggressive spending spree.
#FIFAWorldCup
The Sports Journal retweeted
The 2026 FIFA World Cup smashed records as a $11B juggernaut!
💸 Total Revenue: $10.97B (+42%)
💰 Net Profit: $7.54B (+40%)
⚠️ Costs: $3.4B (+100% due to 48 teams)
Drivers:
TV Rights: $4.26B (+25%)
Tickets/Hospitality: $3.09B (+229%!)
Sponsorship: $2.69B (+49%)
#WorldCup
The Sports Journal retweeted
From $90M in 1990 to $4.6B for 2026, World Cup TV rights have been rewritten.
Two big drivers:
📺 TV Reigns Supreme: Live broadcast rights remain the ultimate cash cow.
🔄 The Expansion Effect: 48 teams & 104 matches mean massive new inventory for media networks.
#FIFAWorldCup
The Sports Journal retweeted
Why fork out $100M for the World Cup? Because 104 matches mean 6B broadcast viewers, plus billions in social & news impressions.
Brands buy deep emotional ties, Gen Z focus, and total rival lockouts. It’s a global attention monopoly.
Should FIFA charge 50% more? #WorldCup #FIFA
Ever wondered how much revenue National teams make during a World cup from sponsorships ? @sponsorlytix
The World Cup data trend shows soaring revenues! National teams hit these millions by selling space to local brands. Since FIFA bans logos on match jerseys, domestic banks & telecoms sponsor training kits, media backdrops, and social content.
#FIFAWorldCup #FIFA
World Cup growth over the years @sponsorlytix
From humble beginnings in 1930 to $10.7 Billion in 2026.
Expanded tournament formats, massive global broadcasting rights and commercial sponsorships have turned the World Cup into an absolute financial juggernaut!
#FIFAWorldCup