What does it actually take to become an effective major gift fundraiser? In his latest Focus on Fundraising column, Jason Penry, Ph.D. shares what he wishes he knew as an early-career major gift officer. His advice starts with something simple: get the reps. See people. Build relationships. Control the controllables. Make the ask. Secure decisions. Read the full column on NILNewsstand ↓ nilnewsstand.com/updates/maj…

Introducing Focus on Fundraising — a new monthly NILNewsstand column from Jason Penry, Ph.D. In the first edition: Coaches’ Role on the Team to Win Major Gifts As roster costs rise and college athletics becomes increasingly transactional, coaches can no longer sit on the sidelines of major-gift fundraising. Penry breaks down four ways coaches can become a bigger part of the fundraising team — from treating top donors like recruits to giving them a clear look “under the hood” at the program’s plan for success. New editions of Focus on Fundraising will publish on the third Tuesday of each month. Read the first edition👉nilnewsstand.com/updates/coa…