@StateofDigitalP

State of Digital Publishing is a digital media/publishing publication helping professionals discover new media & technology info. Follow and join our community!

stateofdigitalpublishing.com/
Joined March 2014
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๐Ÿ“ฃ Announcing 2nd Annual WP Publisher Success Week! ๐Ÿ—“๏ธ 24-28 February 2025 ๐Ÿ“ Online ๐Ÿ”— stateofdigitalpublishing.comโ€ฆ Learn WordPress best practices for #digitalpublishing and #newsmedia sites. Shout-out to our partner @multidots!
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๐Ÿ”Ž We reviewed @getStay22 โ€“ AI-based monetization solution for travel affiliates that claims to help publishers increase revenue without impacting their UX. stateofdigitalpublishing.comโ€ฆ #AffiliateRevenue #DigitalPublishing #ProductReview

Stay22 Review for 2025 | State of Digital Publishing

Stay22 is a great new solution for travel publishers and hotel affiliates looking to add new revenue streams to their websites. Read our review to find out more.

stateofdigitalpublishing.com
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๐Ÿš€ Publishers with direct audience relationships are winning! Those with email and user lists are experiencing record growth while the largest cohort of publishers is experiencing regressing visit numbers, explains @TylerBishop. ๐˜š๐˜ฑ๐˜ฐ๐˜ฏ๐˜ด๐˜ฐ๐˜ณ๐˜ฆ๐˜ฅ stateofdigitalpublishing.comโ€ฆ

The Webโ€™s Largest List Owners Are Winning While Traditional Sites Fall Behind

Discover how publishers with direct audience relationships thrive amid challenges, while traditional sites struggle in a shifting digital landscape.

stateofdigitalpublishing.com
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๐Ÿ‘‘ ๐€๐ฎ๐๐ข๐ž๐ง๐œ๐ž โ€“ ๐ง๐จ๐ญ ๐œ๐จ๐ง๐ญ๐ž๐ง๐ญ โ€“ ๐ข๐ฌ ๐ง๐จ๐ฐ ๐ค๐ข๐ง๐  Learn how sites can boost their CPMs and revenue opportunities with user identity solutions in this post by @TylerBishop of @ezoic ๐˜š๐˜ฑ๐˜ฐ๐˜ฏ๐˜ด๐˜ฐ๐˜ณ๐˜ฆ๐˜ฅ stateofdigitalpublishing.comโ€ฆ #FirstPartyData #DigitalPublishing

Sites Seeing Higher CPMs Using Ad IDs & First-Party Data Solutions

Websites using first-party data and identity solutions are seeing higher CPMs, increased ad fill rates, and revenue growth.

stateofdigitalpublishing.com
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๐Ÿ’ช ๐†๐š๐ข๐ง๐ข๐ง๐  ๐š ๐‚๐จ๐ฆ๐ฉ๐ž๐ญ๐ข๐ญ๐ข๐ฏ๐ž ๐€๐๐ฏ๐š๐ง๐ญ๐š๐ ๐ž ๐ญ๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐…๐ข๐ซ๐ฌ๐ญ-๐๐š๐ซ๐ญ๐ฒ ๐ƒ๐š๐ญ๐š Learn actionable insights on collecting, managing, and monetizing #firstpartydata + developing the culture of data in newsrooms. stateofdigitalpublishing.comโ€ฆ #PubTech2024
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โš™ ๐‚๐š๐ฉ๐ญ๐ฎ๐ซ๐ข๐ง๐  ๐…๐ข๐ซ๐ฌ๐ญ-๐๐š๐ซ๐ญ๐ฒ ๐ƒ๐š๐ญ๐š ๐š๐ง๐ ๐ƒ๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ข๐ง๐  ๐๐ฎ๐› ๐“๐จ๐จ๐ฅ๐ฌ At #PubTech2024 Harry Brockbanks from @ezoic will present case studies of how publishers are capturing and leveraging FPD. 18-22 November stateofdigitalpublishing.comโ€ฆ #NewsMedia
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๐Ÿค– ๐’๐„๐Ž ๐ข๐ง ๐ญ๐ก๐ž ๐€๐ ๐ž ๐จ๐Ÿ ๐€๐ˆ: ๐„๐ฆ๐ž๐ซ๐ ๐ข๐ง๐  ๐Ž๐ฉ๐ฉ๐จ๐ซ๐ญ๐ฎ๐ง๐ข๐ญ๐ข๐ž๐ฌ ๐š๐ง๐ ๐๐š๐ญ๐ญ๐ฅ๐ž๐ฌ - Day 3 panel 5 days, 5 sessions. Register for a single session or the entire event. ๐Ÿ”— stateofdigitalpublishing.comโ€ฆ #PubTech2024 #digitalpublishing #newsmedia #SEO #AIO
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๐Ÿš€ ๐’๐œ๐š๐ฅ๐ข๐ง๐  ๐˜๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐ญ๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐€๐ฎ๐ญ๐จ๐ฆ๐š๐ญ๐ข๐จ๐ง ๐ข๐ง ๐€๐๐ฏ๐ž๐ซ๐ญ๐ข๐ฌ๐ข๐ง๐  ๐š๐ง๐ ๐‘๐ž๐ฏ๐ž๐ง๐ฎ๐ž ๐Ž๐ฉ๐ž๐ซ๐š๐ญ๐ข๐จ๐ง๐ฌ Learn from Michele Bavitz from @theoreminc Day 2 of #PubTech2024 ๐Ÿ”— stateofdigitalpublishing.comโ€ฆ #DigitalPublishing #NewsMedia
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๐Ÿ’ก ๐‘๐ž๐ญ๐ก๐ข๐ง๐ค๐ข๐ง๐  ๐€๐ฉ๐ฉ๐ซ๐จ๐š๐œ๐ก๐ž๐ฌ ๐ญ๐จ ๐ƒ๐ข๐ ๐ข๐ญ๐š๐ฅ ๐๐ซ๐จ๐๐ฎ๐œ๐ญ ๐ƒ๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ฆ๐ž๐ง๐ญ ๐š๐ง๐ ๐ˆ๐ง๐ง๐จ๐ฏ๐š๐ญ๐ข๐จ๐ง โ€“ Day 1 Panel of #PubTech2024 5 days, 5 sessions ๐Ÿ—“ 18-22 November ๐Ÿ”— stateofdigitalpublishing.comโ€ฆ #digitalpublishing #newsmedia #productdevelopment
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๐Ÿ“ฃ Announcing PubTech2024! You can now register for PubTech2024 โ€“ 2nd annual virtual event for digital publishing and news media professionals. ๐Ÿ—“ 18-22 November 2024 Agenda + registration: stateofdigitalpublishing.comโ€ฆ #DigitalPublishing #NewsMedia #PubTech2024
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2024 Gen AI x Comms Q&A Webinar ๐˜๐จ๐ฎ ๐ก๐š๐ฏ๐ž ๐ญ๐ก๐ž ๐จ๐ฉ๐ฉ๐จ๐ซ๐ญ๐ฎ๐ง๐ข๐ญ๐ฒ ๐ญ๐จ ๐ฃ๐จ๐ข๐ง ๐š ๐&๐€ ๐ฐ๐ž๐›๐ข๐ง๐š๐ซ ๐ฌ๐ž๐ฌ๐ฌ๐ข๐จ๐ง ๐ฐ๐ข๐ญ๐ก ๐ข๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ญ๐ฌ 29 August | 4 PM AEST Register here: mediacollateral.com/genaixcoโ€ฆ #GenerativeAI #NewsMedia #DigitalPublishing
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๐Ÿš€ ๐‘๐„๐๐Ž๐‘๐“ ๐‹๐€๐”๐๐‚๐‡ ๐€๐๐๐Ž๐”๐๐‚๐„๐Œ๐„๐๐“ We couldn't be more proud to announce the launch of 'The 2024 Gen AI x Comms Report'. Understand how Gen #AI is reshaping media and communications work. ๐Ÿ”— mediacollateral.com/genaixcoโ€ฆ #NewsMedia #DigitalPublishing
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๐Ÿ‘‰ ๐‹๐š๐ฌ๐ญ ๐œ๐ก๐š๐ง๐œ๐ž ๐ญ๐จ ๐ซ๐ž๐ ๐ข๐ฌ๐ญ๐ž๐ซ: ๐Œ๐จ๐ง๐ž๐ญ๐ข๐ณ๐ข๐ง๐  ๐’๐ฉ๐จ๐ซ๐ญ ๐๐ž๐ฐ๐ฌ ๐ข๐ง ๐ญ๐ก๐ž ๐€๐ ๐ž ๐จ๐Ÿ ๐…๐ข๐ซ๐ฌ๐ญ-๐๐š๐ซ๐ญ๐ฒ ๐ƒ๐š๐ญ๐š ๐Ÿ•“ 4 PM Sydney | 2 PM Singapore stateofdigitalpublishing.comโ€ฆ #FirstPartyData #NewsMedia #SportNews
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๐Ÿ‰ ๐Œ๐จ๐ง๐ž๐ญ๐ข๐ณ๐ข๐ง๐  ๐’๐ฉ๐จ๐ซ๐ญ ๐๐ž๐ฐ๐ฌ ๐ข๐ง ๐ญ๐ก๐ž ๐€๐ ๐ž ๐จ๐Ÿ ๐…๐ข๐ซ๐ฌ๐ญ-๐๐š๐ซ๐ญ๐ฒ ๐ƒ๐š๐ญ๐š Join our webinar next week with @adammussa19, founder of @trycampaignware. ๐Ÿ”— Learn more and register: stateofdigitalpublishing.comโ€ฆ #SportNews #NewsMedia #Monetization #FirstPartyData
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Webinar: ๐๐š๐ญ๐ข๐ฏ๐ž ๐š๐๐ฌ: ๐ฌ๐ฎ๐ฌ๐ญ๐š๐ข๐ง๐š๐›๐ฅ๐ž ๐ซ๐ž๐ฏ๐ž๐ง๐ฎ๐ž ๐ฌ๐ญ๐ซ๐ž๐š๐ฆ ๐จ๐ซ ๐›๐ฎ๐ณ๐ณ๐ฐ๐จ๐ซ๐? ๐Ÿ—“ 25 July 2024 ๐Ÿ•š 2 PM ET | 11 AM PT stateofdigitalpublishing.comโ€ฆ #NativeAdvertising #Monetization #DigitalPublishing #AdvertisingRevenue
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๐Ÿ’ฐ ๐€๐ซ๐ž ๐›๐จ๐ญ๐ฌ ๐š๐ง๐ ๐ข๐ง๐ฏ๐š๐ฅ๐ข๐ ๐ญ๐ซ๐š๐Ÿ๐Ÿ๐ข๐œ ๐ฌ๐ญ๐ž๐š๐ฅ๐ข๐ง๐  ๐ฒ๐จ๐ฎ๐ซ ๐š๐ ๐ซ๐ž๐ฏ๐ž๐ง๐ฎ๐ž? Join our upcoming webinar and learn how to secure your platform and protect your #adrevenue! ๐Ÿ—“ 11 July ๐Ÿ•š 11 AM ET | 5 PM CET stateofdigitalpublishing.comโ€ฆ #DigitalPublishing
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How is your newsroom utilizing #genAI tools? ๐‹๐€๐’๐“ ๐‚๐‡๐€๐๐‚๐„: Take this 2-minute anonymous survey to share your experiences and gain access to the results of the survey + qualitative analysis and insights ๐Ÿ”— surveymonkey.com/r/2ai #DigitalPublishing #NewsMedia
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๐€๐ซ๐ž ๐›๐จ๐ญ๐ฌ ๐š๐ง๐ ๐ข๐ง๐ฏ๐š๐ฅ๐ข๐ ๐ญ๐ซ๐š๐Ÿ๐Ÿ๐ข๐œ ๐ฌ๐ญ๐ž๐š๐ฅ๐ข๐ง๐  ๐ฒ๐จ๐ฎ๐ซ ๐š๐ ๐ซ๐ž๐ฏ๐ž๐ง๐ฎ๐ž? Join this webinar with Kean Graham, CEO of @monetizemore , and learn how to secure your platform from invalid traffic. ๐Ÿ—“ 11 July 2024 ๐Ÿ”— stateofdigitalpublishing.comโ€ฆ #AdRevenue
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โšก ๐‡๐จ๐ฐ ๐ญ๐จ ๐๐š๐ฏ๐ข๐ ๐š๐ญ๐ž ๐’๐†๐„ ๐š๐ง๐ ๐ญ๐ก๐ž ๐…๐ฎ๐ญ๐ฎ๐ซ๐ž ๐จ๐Ÿ ๐’๐„๐Ž ๐Ÿ๐จ๐ซ ๐๐ฎ๐›๐ฅ๐ข๐ฌ๐ก๐ž๐ซ๐ฌ โ€“ Ligtning Lesson June 6: SODP's founder Vahe Arabian will be teaching a free 45-min lesson. Grab your spot! #AIOverviews #DigitalPublishing maven.com/p/c6532f/how-to-naโ€ฆ

How to Navigate SGE and the Future of SEO for Publishers

In May, Google rolled out AI Overviews (formerly SGE) to US search results. This is one of the latest โ€“ but probably biggest โ€“ developments that pose significant risks to publishers' established...

maven.com
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๐…๐š๐œ๐ญ ๐š๐ง๐ ๐Ÿ๐ข๐œ๐ญ๐ข๐จ๐ง ๐š๐›๐จ๐ฎ๐ญ ๐ง๐š๐ญ๐ข๐ฏ๐ž ๐š๐๐ฌ: ๐Œ๐ฒ๐ญ๐ก๐›๐ฎ๐ฌ๐ญ๐ข๐ง๐  ๐ฐ๐ข๐ญ๐ก @geozo_ Gain valuable knowledge on how to navigate the specifics of #nativeads ๐Ÿ—“ 28 May 2024 ๐Ÿ“ Online stateofdigitalpublishing.comโ€ฆ #MonetizationWeek #DigitalPublishing #NewsMedia
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