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Nykeis retweeted
Cryptocom has committed over $1 billion to sports.
$700 million to rename the Lakers' arena.
$175 million to put its logo on every UFC fighter.
$100 million for Formula 1.
CRO's whole market cap today is $2.56 billion.
The sponsorship bill alone is almost 40% of that.
Nobody spends a billion on a brand they plan to walk away from.























