Dublin City, Ireland
Joined February 2011
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Delighted to see the @core_irl Search Team win Global PPC Campaign of the Year at the #GDXAwards last night.
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You can read, or listen to my predictions for the Search industry as well as many other media and marketing trends here in Core's Outlook for 2020
OUTLOOK 20
You can now read, download and listen to our report on #marketing in 2020. Report and podcast now available.
onecore.ie/outlook/
Is Brand PPC an essential strategy or simply a Google tax!?
Here's a piece I wrote for the Core blog on the topic.
Many companies pay significant sums to bid on their own brand terms in the Pay Per Click (PPC) space. Is this still best practice or a waste of your marketing budget?
onecore.ie/intel/investment/…
Shane Lyons retweeted
We are delighted to support #ComeIn with @BeLonG_To @IAPI_Updates and @RTE2fm.
Show your support for Stand Up Week against LGBTI+ bullying. 🏳️🌈
xitter.cf/i/status/1191080181018…
Show your support for Stand Up Week against LGBTI+ bullying, from the 11th-15th November.
#ComeIn
Really enjoyed this event. Our slides and presentation summary from @3XEDIGITAL are available here:
onecore.ie/3xe/
Directors of Search at @core_irl , Shane Lyons and Georgie Bates, explaining how shopping is evolving in Ireland at the @3XEDIGITAL search conference #3xedigital
Shane Lyons retweeted
The high street still commands 80% of sales but online is catching up quickly driven by Search. Insightful Search insights from @core_irl’s Search Directors Georgie and Shane #3XEDigital
Looking for two tickets for Weyes Blood @buttonfactoryie on Oct 26th if anyone has any spares?
Amazon’s Advertising offering has grown massively in the last two years, to the point where it is likely to be a legitimate rival to Google. I’ve written a piece outlining Amazon’s main formats and how it could impact Irish advertisers. onecore.ie/intel/investment/…
Looking forward to this
Our preview of Diego Maradona on June 11th + Q&A with director Asif Kapadia has now sold out. Roll on tomorrow! #maradona
Amazing film @asifkapadia, the intro and some of the dressing room scenes are epic. Also enjoyed the guy who asked a question and then walked out of the theatre mid answer 😂
Is this thing on!? 🎤
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Shane Lyons retweeted
One of the most glorious things in football is when a team who were timewasting end up panicking at the end of the game
Shane Lyons retweeted
Amazon is paying $0 in taxes on $11+ billion in profit.
$0 for schools.
$0 for firefighters.
$0 for infrastructure.
$0 for research and healthcare.
Why should corporations that contribute nothing to the pot be in a position to take billions from the public?
Amazon will pay $0 in federal income taxes on $11.2 billion in profit. bit.ly/2Eb5QKe
Shane Lyons retweeted
Brazilian surfer Rodrigo Koxa broke the world record for the highest wave ever surfed (82 feet), during a session in Nazare, Portugal. xitter.cf/Rainmaker1973/status/1…
Packed house and a presentation full of insight around technology consumption in Ireland at the #CoreConnected event this morning. Congrats @EmerLawn and team.
No surprise to see @BeaccchHoussse top again.
@dissectpodcast keeping Blonde spinning two years on – at San Miguel de Allende, Guanajuato
