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NYC • LA
Joined May 2008
The future's innovative for fashion brand financing options. While traditional routes remain, from growth financing to equity crowdfunding & more, there are lots of ways to get funded. Watch on our YouTube channel! #scalingretail #retailresource #fashionretail #retailfinancing
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Last year, Syama partnered w/ the Fashion Institute of Technology (FIT) to deliver an exciting talk to professors & faculty on fashion retail's future: digital fashion and the role of NFTs in the fashion (& fashion consumer) of tomorrow. Catch the replay: loom.ly/F4_N_FI
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"Your experience and dedication to your clients’ needs have been invaluable assets to us. We could not have accomplished what we have without you." - Jimmy Royal, Ready Wrap Email hello@scalingretail.com to streamline your retail plan.
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The rise of cryptocurrency has opened up a lot of questions: What's next for fashion? How can NFTs fit into my strategy? How do I incorporate crypto into my planning? Revisit Digital Fashion & NFTs for questions we're still exploring for tthe future: loom.ly/rzx3V5E
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"Coming from an industry having little to do with the fashion world, I was desperately in need of guidance. Now I have the fundamental tools to move forward with my business." - Lisa Selwitz, Lily-Lark Book a Quickfire Strategy session at loom.ly/xt2kVg4 now!
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Is bridal the hot new fashion category? Syama spoke to FASHIONISTA about why so many contemporary brands are launching into the bridal scene. Read more: loom.ly/KOY02ho #scalingretail #fashionretail #fashionista
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As NFTs, an unpredictable supply chain and consumer preferences all evolve, how can business owners prepare? Watch Syama's talk, "How NFTs, Physical Space, & the Supply Chain Shift are Changing Retail Forever" here: loom.ly/1AHYFsE
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Creating content is a full-time endeavor and yet fresh content is so important to a brand. Harnessing current brand fans, though, can help expand your content library. Watch The Power of User-Generated Content for Your Fashion Brand: loom.ly/dzc3qaI
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While at MAGIC, Syama was part of a panel talking all about the current & future landscape of brands' customer relationships. How have customer interactions changed (at a fast pace) since 2020? How can we expect them to continue to evolve? Watch more at: loom.ly/e1Nc5ZM
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Happy International Women's Day! Today, we're proud to celebrate incredible women in fashion, retail, business - and everywhere! #InternationalWomensDay
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Every brand should have an omnichannel marketing strategy, from small to large. Meeting your customers across channels where they spend their time & crafting cohesive messages is key to success. Watch Omnichannel Marketing For Your Small Fashion Brand: loom.ly/F0CkmCk
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"Syama is an impressive & knowledgeable speaker on the topic of NFTs & Digital Fashion. I highly recommend her as an expert on this topic!" - Tamara Cupples Drake, FIT Email hello@scalingretail.com to book Syama for engagements or for a 360 retail strategy.
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With both online and in-person communication important, here's how you can expand your network in the new year. Watch The Importance of Networks and a Business Community: loom.ly/Wr_FCWc
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Financing your fashion brand becomes a necessity at some point - but it can be overwhelming! While in Vegas last year, Syama talked w/ industry experts about approaching financing options. Watch Financing Fashion - Building a Brand While Managing Risk - loom.ly/iw3c2e0
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Now more than ever, NFTs are setting brands apart. So what should go into an NFT strategy? It' doesn't have to be overwhelming and the right strategy can make a world of difference. Watch "How To Launch Your First NFT Project For Fashion Retail Brands": loom.ly/BtFvP3k
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Big shifts happening in retail as the industry begins to feel the recession. Read Syama's thoughts in the new article in Glossy, "Fashion Briefing: What Everlane’s layoffs say about fashion’s state and direction" Read now > loom.ly/cF3CSvo #scalingretail #glossy
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While at MAGIC, Syama was part of a panel talking all about the current & future landscape of brands' customer relationships. How have customer interactions changed (at a fast pace) since 2020? How can we expect them to continue to evolve? Watch more at: loom.ly/e1Nc5ZM
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Merry Christmas & happy holidays to all from Scaling Retail. Best wishes for a holiday full of love, light and peace. ⛄️
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Interested in business modeling and the crypto space? I was just interviewed on the Takin’ Care of Lady Business podcast with host Jennifer Justice. Check it out HERE: loom.ly/Y9UM1mM #TakinCareofLadyBusiness #JenniferJustice #ScalingRetail
"In working with Syama the past six months she has helped me prioritize, streamline and build the infrastructure of my business in a holistic manner and approach." - Sara Angelucci, Armature Email hello@scalingretail.com to streamline your retail plan.